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About Ashapura Intimates Fashion Limited

Established in the year 1999, "Ashapura Apparels Pvt. Ltd." are one of the leading manufacturers and exporters of Bridal Nighty Sets and Fashionable Inner Wear. We manufacture these products using machines of reputed brands like Juki, Yamato, Pegasus, Siruba and Brother.


Our product categories include brands such as Valentine, Night Line and Night and Day (N&D). We have 42 distributors in country and brand presence in more than 5000 retail stores (includes departmental stores and EBOs) such as Globus, Rituwears and Chinmun (Delhi), HiStyle and Textile India (Chennai). With a turnover of over 260 million, our export markets are centered in UAE, Saudi Arabia and other Gulf countries.


Founded by "Mr.Harshad Thakkar" along with his friends Dinesh C. Sodha and Bhavesh Bhanushali, we have reached the pinnacle of success within the short span of time. His profound knowledge and industry insight helped us in garnering a wide client base

About The Company

Industry Overview

  • The Indian Textile and Apparel (T&A) industry, contributes 5.4% of India’s GDP. It was worth INR 5,700Bn in 2013, and is estimated to grow at a promising CAGR of 9% over the next 10 years (including domestic market and exports)
  • Men’s wear is the largest segment in India’s apparel market, accounting for 42% of the overall market. In comparison, women’s wear makes up 38%, while kids wear comprises 20%, of the market
  • The men’s wear market is expected to grow at a CAGR of 8.5% over the next five years and women’s wear market is expected to grow at a CAGR of 9% for the next five years
  • India's share of the world's apparel exports stands at 4.5%. It is estimated that due to the increasing shift of apparel and textile production to Asian nations and the deteriorating export-competitiveness of China, this figure will grow to 8% by 2020, with a total exports value of 82 billion
  • The per capita monthly income in India was Rs 5,130 in 2011-12 as compared to Rs 4,513 in 2010-11. The per capita private final consumption expenditure in 2011-12 was estimated at Rs 42,065 as against Rs 36,677 in the year 2010-11, showing an increase of 15%

Our Milestones

Our Milestones


  • Ashapura Apparels, a proprietorship firm was started by Mr. Harshad Thakkar.
  • Brand Valentine was born to market loungewear products.
  • Ashapura Apparels Private Limited was incorporated.
  • New facility was established at Thane for designing and marketing to support the growth in sales.
  • Machineries were modernized and marketing network was expanded along with the launch of the brand ‘N-Line’
  • Launched the brand ‘Night & Day’ to increase product range
  • Added new product categories Women Inner wear and Lingerie under the brand name extensions ‘Valentine Pink’ and ‘Valentine Secret Skin’ respectively.
  • Company got listed on BSE SME segment.
  • Launched Valentine Sportswear.
  • Launched FIVE Exclusive Brand Outlets (EBO) in Mumbai.
  • Launched total FIFTEEN EBOs across India till date.
  • Plans to open 100+ EBOs in the coming years.
  • Migrated to the BSE Main Board

Our Management

Our Management

Mr. Harshad Thakkar
Chairman & Managing Director
Mr. Harshad Thakkar began his journey in the intimate wear industry at his uncle’s showroom in a small village in Kutch, Gujarat. He embarked on this journey at the age of 18 and brings over 2 decades of experience to the table. He started his own venture in 1999 and opened his first manufacturing unit in 2006. The huge influx of orders required the opening of a bigger plant at Thane where AIFL is currently situated. He is associated with AIFL since incorporation and is knowledgeable about all aspects of the business. Mr Thakkar is also the Chairman of the Lingerie Committee, Clothing Manufacturing Association of India (CMAI)
Mr. Dinesh Sodha
Director- Marketing Head

In the intimate garments business for 16 years Responsible for day to day management of the centralised warehousing facility Joined the Board of Directors in 2012.

Mr. Hitesh Punjani
Executive Director

Experience in the intimate garments business for about 12 years In-charge of ensuring quality production process, timely delivery of goods and quality output.

Rajaram Gottimukkula
National Head, Sales & Marketing

Over 10 years of total experience Management degree in Sales & Marketing Responsible for strategy planning & implementation, business development, marketing & brand building.

To,Ashapura Intimates Fashion Limited