Based in Delhi, our organization ¿Apex Ultra Electricals Private Limited¿ is established in the year 1983. we are considered as one of the leading manufacturers of a wide range of a electrical appliances including ceiling fans, wall & table fans, fresh air fans, water heater, pump & motor, electric iron, electric immersion heaters, water immersion heater and cooler components. Under the brand name of ASTRA these products are well known for optimum performance and long shelf life.


Backed by ISI marking and ISO certified production setup, we begun our business of producing qualitative range of electrical appliances which perfectly suit our day-to-day lifestyles. Procuring premium quality raw materials our offered range of products are made by efficient engineers and craftsmen. In year 1983 we decided to manufacture winding wires and set a benchmark in industry by setting quality norms for the wire. After having 8 years of manufacturing wires we started manufacturing motors in year 1991. We manufactured all kind of single phase motors for various applications like air coolers, Air conditioners, Refrigerators, Water pumps, Exhaust fans etc. With the expertise in this industry we moved on to manufacture stationary items like Water heaters which are very common name in today¿s household premises. We started manufacturing geysers of domestic purpose and now today we provide geysers of all ranges starting from 1 ltr to 50 ltrs for domestic as well as commercial purposes. Based on the changing demands of the customers we continually keep on changing the design specs and technical specifications of the products. The quality of our products is always maintained to meet international standards.


We are endured with a team of quality control personnel and dedicated engineers who look after the quality of the products and put their best potential for regular improvement of the products and processes.



today our range of products includes a number of appliances like Cieling fans, Exhaust fans, Wall fans, Pedastal fans, Exhaust fans, Water heaters, Room heaters, LPG Geysers, Immersion rods, Irons and Single phase motors of all domestic applications like for use in domestic Air cooler, Refrigerators, Washing machines, Chimneys, Air conditioners, Water pumps etc.



Mr. Vijay Madan is leading our business operations with his rich experience of 25 years in the manufacturing of electrical appliances. His dynamic leadership as well as the collective skills of our team allows us to successfully meet the varied electrical appliances requirements of the clients.