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About Us
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Incorporated in the year 1988, “ Business Analyst Group” is a reputed name engaged in offering management consultancy and associated services like market research and survey, business system designing, ISO consultation, socio economic research and NABET school accreditation. In addition to these, we are also offering payroll management & statutory services, and are handling costing and budgetary control matters. Our capabilities also allow us to execute quality management training and working capital management services.
Based at Kolkata, we have been handling various consultancy services and training programs for several small, medium and large scale companies. With the assistance of our trained professionals, we are able to execute our services with reliability and maintaining pace with the international trends of the market. Our services are useful for several industries, and are offered to our clients as per their specific requirements.
With almost 30 years of experience of our promoter Mr. Runu Bagchi, we have been able to provide customization and valuable services to our clients across the world. It is owing to his efforts and commitment that we, we have become a prominent name among reputed clients, not only in India, but in the international markets of Japan and Bhutan.
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Product Portfolio We are a reputed name that is engaged in offering reliable management consultancy and associated services. Catering to the demands of varied organizations from different industries, our services are offered in accordance with the industry standards and as per the specific requirements of our clients.
Our services encompass the following:
| Category | Services | | Market Research & Survey | -
Industrial Market Research -
Corporate Market Research -
Pharmaceutical Research -
Consumer Research -
Investment Opportunities Research | | Business System Designing | Business System Designing | | ISO Consultation | ISO Consultation | | Socio Economic Research | Socio Economic Research | | NABET School Accreditation | NABET School Accreditation | | Payroll Management & Handling Statutory Matters | Payroll Management & Handling Statutory Matters | | Costing & Budgetary Control | Costing & Budgetary Control |
Our services are highly appreciated by our clients for the following features:
Apart from the above mentioned, we are also offering our clients with data collection and brand image building services and sales & distribution management and promotional consultations.
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Services Areas Our management consultancy and associated services are catering to the requirements of the following industries and organizations:
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Services Areas Our management consultancy and associated services are catering to the requirements of the following industries and organizations:
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Our Expertise in the Domain We are an experienced firm that is proficient in handling management consultancy and associated services like market research and survey, business system designing, ISO consultation, socio economic research, NABET school accreditation. Our sound understanding of the market requirements and our capability to execute projects in a systematic manner enables us to secure a strong foothold in the industry.
We offer our clients with result oriented consultancy solutions that are not only practical, but in accordance with the budgetary requirements of our clients. Further, our personalized services are executed with the assurance of confidentiality. This has helped us in acquiring the trust of our clients, and thus attaining their highest satisfaction level.
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Projects Executed As a management consultancy firm, we have carried out several projects for our reputed clients. Some of these are mentioned below: | Management Consultancy Services | -
Designed EDP based support cost system of Indian Navy on behalf of ICWAI -
Designed a cost overrun and time over run monitoring system for coke oven batteries in major steel plants (Otto India) -
Designed monitoring system for individual and group working capital for 55 tea gardens (Macneill & Magor Limited) -
Introduced material management system codified 30000 stores & spares items in 28 stores of Haldia Dock Complex (Calcutta Port Trust) -
Monitored and controlled business operations on behalf of Globe Theatres Private Limited, Mumbai and Calcutta -
Conceptualized, developed and executed "Britannia Direct", the home delivery program launched by New Business Division of Britannia. We also represented Britannia as the official partner in the 3 month long execution of this program in selective housing societies of South Calcutta. We also maintained stock and debtors in this assignment -
Maintained a parallel sales team for Central Government Organization to render complementary sale support in conventional and non-conventional outlets -
Designed and executed the launching and promotional schemes for the new products of Hindustan Latex Limited -
Prepared Techno Economic Feasibility Report for leather shoe project (Dragonstar Leather Co. Pvt. Ltd.) -
Business System Designing and ISO consultation for 100% EOU leather goods manufacturing unit (Leder Fashion Company) -
Provided Business System Designing and ISO consultation for loading unloading, transportation, construction and mining services BKB Transport Pvt. Ltd -
Provided Business System Designing and ISO consultation(s) for the automotive and industrial battery manufacturing to Trident Metal Energy Pvt. Ltd -
Offered Business System Designing and ISO consultation for tyres, batteries and other automotive accessories to Diamond Marketing Pvt. Ltd -
Executing consultation for ISO 9001, ISO 14000, ISO 18000 and SA 8000 certification for Bakreswar Thermal Power Project |  |
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Projects Executed | Market Research & Survey | -
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Organized Study to judge the potential of IT SEZ at Burdwan -
Conducted study for Flow Consultants Pvt. Ltd to recognize the scope of real estate development in West Bengal with special emphasis on Kolkata, , Durgapur and Kharagpur -
Executed traffic volume survey for Development Consultants at Patna city to understand the road renovation requirements -
Conducted study on the hotel industry of Jamshedpur, Ranchi and Dhanbad to understand the potentiality for new hotel project in these areas -
Conducted study to ascertain the traffic volume scenario in specific locations of Kanchrapara, Belghoria, Halisahar and Bally to justify the real estate developments in these areas -
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Executed study for Development Consultants to suggest the market for surplus production resulting from modernization of Pendent Cement Plant at Bhutan -
Conducted over 250 studies on behalf of Indian Market Research Bureau on different industrial products and services, customer satisfaction studies, advertisement research, corporate studies and trade feedback studies -
Conducted study to review the satisfaction level of quality of services rendered by Blue Star India Limited in operating and maintaining the air-conditioning and ventilation system at the factory of Haldia Petrochemicals Limited. We also prepared customer satisfaction survey and reviewed the inter – personal relationship of the employees of the company with those of HPCL -
Conducted market study on petrol grade engine oils for Elf Lubricants Ltd to determine their competitors’ market share, marketing strategies and factors affecting purchase decision -
Conducted All India Market Research for TEFR on Horse Shoe Nail (Jaitha & Sons Pvt. Ltd) -
Executed All India marketing potentiality search for revival of the Smith Stanistreet Pharmaceuticals Limited for diversification of their product line into herbal medicines -
Conducting market studies for Sunwise Information Corporation (a market research organization of Japan) in India and sending them the report for the Indian part of their study -
Handling different studies for IDC (India) Limited in the field of IT, telecommunications and consumer technology -
Carrying out various studies on the medical sector on behalf of Frost & Sullivan (India) Limited in eastern and north eastern region
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Projects Executed | Market Research & Survey | -
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Handled socio economic study for National Productivity Council at the labor lines in the tea gardens of Dooars, Dibrugarh and Cachar -
Executed social impact assessment studies for IL&FS ETS on Tata Motor Limited Small Car Project at Singur, Dist. Hugli, West Bengal
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Conducted retail and consumer surveys for Nestle on their dairy whitener brand in Kolkata market -
Handled pre-launch study of tetra pack milk of Keventer Agro among the households of Kolkata -
Executed organizing mystery consumer survey for Airtel in Kolkata and 4 adjacent districts. The study was to understand the purchase behavior of Airtel prepaid cards |  |
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Projects Executed | Training | -
Jointly organized entrepreneurship development programs with various trade associations -
Organized several management training programs for managers and employees of small scale industries -
Organizing periodic tailor-made training programs for medium and large-scale industries | | Event Management | -
Designed and organized Airtel Sarbojonin Sarad Sikriti and declared the best Durga Puja in Kolkata in different categories through public polling with 5 lakhs people. The entire process was audited by Ernst & Young (Airtel) -
Handled MILO Challenge Trophy, an inter-district school cricket tournament in 4 adjacent districts of Kolkata, as an image building exercise for Nestle’s brand MILO -
Launched program for Yo Frooti and Keventer Pure Milk by conducting road shows with celebrities in Kolkata -
Organized several group discussions as a part of socio economic and consumer studies |  |
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Our Associates For carrying out our management consultancy and associated services with utmost reliability, we have developed associates with renowned bodies for accreditation and other purposes. Some of the organizations that enable us in for handling our consultancy services are mentioned below:
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Indian Market Research Bureau (IMRB) -
National Productivity Council (NPC) -
Development Consultants Pvt. Ltd (DCPL) -
Vedika Software Private Limited (VSPL) -
Sunwise Information Corporation, Japan -
Frost & Sullivan (F&S) -
Quality Council of India (QCI) for NABET accreditations -
IDC (India) Limited  |
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Our Team Our team is the integral aspect of our organization that has assisted us in reaching great heights of success. Hence, we have employed a team of talented and diligent professionals that play a crucial role in executing our management consultancy and associated services. We are supported by 12 in house employees and approximately 20 to 40 (variable) freelance field investigators for executing our management consultancy projects with utmost reliability.
Some of the professionals that we have appointed are:
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Research experts -
System designers -
Investigators -
Legal advisors
Further, to authenticate our services, we are also backed by 20 associates (individuals & firms), who are instrumental in evaluating our consultancy services.  |
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Our Clientele We have secured a reputed position in the market because of our untiring efforts towards perfection and quality in services. Our management consultancy and associated services are executed with accuracy and flexibility, and hence are widely appreciated by numerous clients across the globe.
Some of our valued clients include:
Apart from receiving accolades from our clients at the domestic level, we have also been able to make our name in the international markets of Japan and Bhutan.  |
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