Visionary brothers Mr D.N. Shroff and Dr. S.N. Shroff, in the year 1947, were amongst the pioneers of manufacturing Ayurvedic medicines in India. They drew inspiration from one of the most authoritative sources on the subject "The Charak Samhita" compiled by the sage Charaka Circa 1000 BC.
Thus was born Charak Pharma Pvt. Ltd, today one of the largest producers of high quality Ayurvedic products in India.
Quality and Reproducibility :
The two needs from a medicine are uncompromised purity and reproducible, predictable results. Ones of the biggest foibles of the Ayurvedic medicine has been variable responses, either due to variations in sources of the herbs or due to differing storage conditions. Also the lack of clinical documentation and studies on the dose-effect relationship of a product have made doctors wary of prescribing Ayurvedic medicines.
Vision :
To be a Leading International Herbal Healthcare Company, Improving Quality of Life.
Mission :
Provide Standardized and Researched Herbal Healthcare Products and services for consumer well being.
Values :
Customer is the most important person in our Business
Best Quality product is the only way to survive in the market
Provide opportunity for our people to realize their full potential
Concern for safety of people and the environment.
Win-win situation to be encouraged in all dealings
Core Values
At Charak, every effort has gone into researching, developing and producing quality medicines under controlled conditions from source to packaging. The organisation has its core values clearly outlined:
To spread the knowledge base of Indian herbs and plants
To become a central knowledge server and sourcing station known for standardized cultivation, harvesting at source for the benefit of manufacturers
To raise the standards of AYURVEDIC MEDICINE from an Alternative therapy to a mainline medical option, especially available at the primary health centers, thereby improving standards of health across the country and abroad.
To identify and isolate key active ingredients towards providing optimal efficacy with reproducible, scientifically backed trials
To research natural herbal sources for the benefit of mankind e.g., vitamin c from orange peel phytoestrogen from soya or hypericin from e.g. St. John's WORT
To ingrain naturopathy as a way of life, providing holistic, preventive healthcare through the charak clinics
To represent the cause of evidence based medicine by providing standard ayurvedic formulations using cutting edge technology in both manufacturing and R&D
Indian Subcontinent, South/West Africa, East Europe, East Asia, Central America, North Europe, Middle East, South America, South/West Europe, South East Asia and North America
Rasaynam Rejuvenating Life Supplying ayurvedic medicines such as hygienic ayurvedic medicines, packed ayurvedic medicines, ayurvedic treatment medicines, herbal ayurvedic medicines, pure ayurvedic medicines and health care ayurvedic medicines.