Dharampal Satyapal Group (DS Group) is more than Rs. 1200 crores diversified conglomerate, which is committed towards high quality products and credited with several innovations over last seven decades. A value driven corporate, DS Group has further consolidated its position in the last five years through successful forays into diversified sectors like FMCG, packaging, hospitality, rubber, thread and other businesses. Some of the popular brands owned by the Group today are Catch Spring water, Catch flavoured water, Catch ready to eat snacks, Catch Spices, Pass Pass, Rajnigandha (a non tobacco Pan Masala), Baba, Tulsi and Rashmi.
Founded in 1929, DS Group has maintained its market leadership in the chewing tobacco segment. The Group forayed into food products in 1987 and made a beginning with Catch pepper and salt in a revolutionary table top rotatory dispenser. This was followed by an array of spices and seasoning under the same brand name. The Group is also credited with the launch of the nations first ever natural spring water Catch Natural Spring Water bottled at the source in himalayas followed by the launch of Catch club soda, Catch tonic water and the very popular Catch spring range. Pass Pass an all natural mouth freshener is another interesting innovation that caught the imagination of the entire nation to become a multi-crore brand within just a year of its launch. The brand is constantly expanding with newer product variants. DS Group's new Food and Beverages production unit at Guwahati is an addition to its already successful business conglomerate. To further strengthen its strong hold in the industry, the unit is a crucial step forward to its strive for expansion. The group has also ventured into a rapidly growing hospitality sector with extensive plans of launching five star properties in the larger cities and boutique and heritage properties at tourist destinations.




