Foresight Marketing Research and Consultancy ServicesForesight Marketing Research and Consultancy Services
Services

FMRC offer wide range of services in different area like research, marketing, consultancy, organizational audit and sales promotion. All our services are offered by our well experienced professional team who are quite competent in their area of operation. The range of services offered by us in these areas are:


Advertising Research
Advertising Research

Advertising research conducted by our company helps in understanding the effectiveness of advertising campaigns, developing new and better concept, knowing about the behavior of various type of customers and their wants. Our services help clients in developing a campaign that creates a brand image and brand recall value. Some of the services we offer in this category include : • Copy Research • DMR , WAR & Consumer Panels • Study Of Ad Effectiveness • Packaging Research • Media Research.



Product Research

With our expertise in the industry, we conduct extensive product research to find out the prospect of a product in the market. Such services are used to influence the major the major decisions of a company in the marketing of its products. The category of services we offer include : • Pre Launch Market Assessment • Benchmarking Of Existing Products • Competitive Product Studies • Blind Test • New Product Acceptance And Potential • Motivation Research.

Product Research


Marketing & Distribution Research
Marketing & Distribution Research

We conduct extensive marketing and distribution research for our clients. Such research prove to be beneficial to find out the market acceptance of a particular brand or product. The types of survey we conduct in this category include : • Market Share Analysis • Assessment Of Marketing Potential • Determination Of Market Characteristics • TM Monitoring • Distribution & Channel Studies • Brand Tracking • Sales Analysis.



Industrial Research

We offer our clients with the complete industrial marketing research documents that help them in finding various articles, associations, suppliers, events, jobs, glossary definitions quickly & easily that are based on the needs of the clients and the industrial sector. In our industrial research, we carry out following studies: • Feasibility Study • Market Share Analysis • Market Potential & Target Market Assessment • Short Term And Long Term Forecasting • Technology Evaluation & Product - mix study • Pre Venture Market Status Study.

Industrial Research


Social Research
Social Research

We conduct social research in various disciplines like sociology and social psychology, social policy, political science, human geography, social anthropology and education. Such kind of research help clients to know the important needs of masses and develop their product campaign as per the need of common man. Some of the surveys we conduct in this category include : • Evaluation of govt./ state govt. scheme • Assessment / evaluation of scheme before implementation.



Concept Marketing

We offer concept marketing process to understand the customer's needs. Our members conduct surveys on small and big samples to come out with the results that might be beneficial for the end buyers as well as our clients. Some of the features of such service include :

• Creating awareness in the minds of the customer about product/service
• Initiate/ effect changes in the customer's minds about your product as a solution
• Advocate your product / service as a solution
• Create a satisfaction in customer's mind to buy your product/service

Concept Marketing


Service Marketing
Service Marketing

We offer service marketing that not only include solutions for marketing of the service but also consist of solutions for improvising the existing business. Some of the steps involved in our process include :

• We analyze the type of marketing we are surveying for
• A questionnaire about the positives and negatives of the service is made
• Conduction of sample surveys
• Deriving percentage rate after the survey



Launching Pad for Piped Natural Gas

We provide a launching pad for piped natural gas, which is an alternate fuel for cooking, heating and running of vehicles. Our company has conducted such services for :

• Indraprastha Gas Ltd
• Green Gas Ltd.

The service we offer in the launch pad segment include:

• We are well capable to manage any type of research activity in Natural gas industry
• We can give assurance with guarantee for successful launch of piped natural gas in any where in India

Launching Pad for Piped Natural Gas


Marketing Consultancy
Marketing Consultancy

Our hardcore marketing professionals are well capable of suggesting the right marketing strategy by making use of various tools & technique for any kind product & services. Some of the services we offer in this category include : • Market Consultancy Services For Market Research And Analysis • Market Opportunity Assessment • Business And Marketing Research • Consumer Research • Business Environment Analysis • Business Risk Analysis • Market Entry Strategy.



Infrastructure Project

Under the infrastructure project FMRC offers the following :
  • Social Impact assessment study : Structure Survey, Socio- Economic Survey.
  • Environment Impact Assessment : Tree Counting by type, marking on trees.
  • Khasra Planning : Khasra Map collection, Khasra detail collection, Alignment marking on khasra maps.
  • Liasioning Activity : Liasioning with the local authority like Sub-divisional Magistrate, Tehsil dar, Patwari, Sarpanch, etc.
  • Traffic Counting : live Collection of data for inflow and outflow of vehicles movement.

Infrastructure Project


Sales Promotion
Sales Promotion

Under the sales promotion activity we offer the following services to our esteemed client. Free distribution of samples to the target customer:
  • Free distribution of samples to the target customer.
  • Sample distribution at discounted price.
  • Managing sales promotion camp in various market/ residential areas.
  • Planning of entire sales launch activity.
  • Designing of tailor made sales campaign
  • Appointment of dealer / retailer on behalf of the company.



Data Processing

Under the data processing , FMRC offers the following services :
  • Data-entry of questionnaires and survey forms of different market research firms and other agencies.
  • Data-entry of application forms, feedback forms, customer database of different BFSI (Banking, Finance Services and Insurance) firms, airlines, retails and other verticals.
  • Data cleaning by experienced professionals.
  • Providing output as specified by clients in the prescribed format.
  • Infrastructure Facility available for data processing.
  • Client-server architecture set-up for robustness and better performance.
  • Dedicated Couriers available for speedy pickups/delivery.
  • Generator for uninterrupted power supply.
  • 24-hour shift-based working environment for faster turnarounds.
  • Data security addressed specifically through dedicated infrastructure and reliable data and power back-ups.

Data Processing



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