Jrj Group

About Us

We have immense pleasure to introduce ourselves as a leading group engaged in manufacturing/marketing of Toffee Bars, Jelly Products, and Confectionery Products like Candies, Toffees, Lollies and Pillow Pack, Eclairs etc. under vast experience of group promoter Jagdish Thakkar with co-support of his son Ritesh Thakkar.

Jagdish Thakkar, the pioneer of this group started his career in the year 1965 & joined as sales representative in a confectionery manufacturing unit based in Mumbai. After achieving practical experience of 10 years in marketing in Western & Northern states of India he joined as a partner in "SIMCO FOOD PRODUCTS" - Ahmedabad & entered into his own manufactturing business in the year 1978. under strength of his thorough marketing experience he could develop market of his own products successfully.

Jagdish Thakkar, a life member of Ahmedabad Management Association has organized & conducted many seminars especially meant for marketing & distribution. He has also done case study on marketing & distribution set up of various FMCG products. He is also awarded for his valued presentation on marketing of Confectionery / FMCG products.

Ritesh Thakkar - the co-promoter of this group is a post graduate Diploma holder in marketing & administration. Under strength of his academic qualifications & practical experience he provides remarkable share in management & administration of group establishment.

Initally, under guidance of Jagdish Thakkar, the mother unit of this group was established as M/s. Michi's Food Products (Proprietary Concern) in the year 1985 at C.T.M. Amraiwadi, Ahmedabad. Keeping in view traditional "MITHAI" taste of Indian society, Ritesh Thakkar introduced a new concept of Dry Fruit Toffee Bar with modern packing in Box Fold with outer sleeves & Flow Wrap Bars under brand name of "MICHI's".

Apart from all above facts, Ritesh Thakkar diverted his zeal in development of Jelly products. In teh year 2002 he engaged a contract manufacturing unit based at Jalgaon (M.H) for development of new concept of jelly slice in Pillow Packs under brand name of "BINI'S". This products was introduced in commercial Market for first time in country.