Year of Establishment: 1969
IndiaMART Member Since: 2009
George Varughese founded General Rubbers, with its Midas brand of retreading materials, in 1969. Since then Midas has been supplying Tread Rubber, Precured Tread Rubber and other retreading materials to India and the rest of the world. Midas is now India's most popular brand of Tyre Retreading Materials with more than 2300 tons of sales per month. Besides India, Midas currently has satisfied customers all over the world from South America to Africa and from Europe to Australia. We are constantly expanding our dealer network to enable our users to have easier access and better service. From the beginning Midas has tried to grow through innovation and R&D.
Quality Policy / Processes
We have one of the top polymer laboratories in the country, which we use to develop new products and to carry out quality tests on daily production. We are constantly developing new compounds for various uses and for improved mileage and properties. We value your feedback on how our product performs on the road to help improve it further. We have a road test program to ensure that laboratory results convert to real world benefits for our customers.
Our factories and office are located around Kottayam town in Kerala, which is known as the Natural Rubber capital of India. We look forward to helping customers meet their particular needs, whether it is a faster delivery or a special compound.
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