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About Us

Since inception in 2006, Naman Merchandising Services has emerged as one of the leading Sourcing and Consultant implementation partner. Being merchant exporter with widest network of manufacturer and suppliers provides the true matrix of supply chain to cater to varied client based requirement in the category of garments, home decor, natural decorative items, home furnishing, decorative items, natural decorative items, decorative dry flowers and textiles.

We provide the complete merchandising solutions to our clients i.e., Sourcing, Sampling, Pricing, Pre & Post Production Support, Quality Assurance to optimize their resources through integrated business strategy and coordination.

Our strong belief to offer our clients with complete solutions has enabled us to grow as a potent and concerned consultancy and Solution partner. We strive to provide information based solutions and services to reputed fashion firms, importers, wholesalers, retailer and traders.

Also, offering them with solutions related to the distribution of process and technology has been our forte.



Company Profile

Basic Information

Business Type
  • Exporter
  • Trader
Key Customers
  • Ostin, Moscow, Russia
  • Magma clothing, Europe
  • Saravana Stores, Chennai, Tamil Nadu
IndustryGarments and jute handicrafts, home furnishing and d??cor products
Registered AddressB7F, Cee Dee Yes Regal Palm Garden, No 383,Velachery Tambaram Road, Velachery Chennai-600142, Tamil Nadu
Ownership & Capital
Year of Establishment
2006
Legal Status of FirmProprietorship Firm
Proprietor NameMr. Deepak Kumar Agrawal
Trade & Market
Major Markets
  • Indian Subcontinent
  • East Europe
  • North Europe
  • Middle East
  • South/West Europe
  • South East Asia
  • North America
Annual Turnover
  • 2010-11   Upto US$ 0.25 Million (or upto Rs. 1 Crore Approx.)
Infrastructure
Location TypeUrban
Building InfrastructurePermanent
Size of Premises1,500 square feet
Quality & Certification
Trade MembershipsMember of Apparel Export Promotion Council. Member of Indo Latin American Chamber of Commerce and Industry.
Team & Staff
Total Number of EmployeesUpto 10 People

Income Tax Registration No.

AAWPA9604L

Import Export Code

0406027421

Banker

ICICI Bank Limited

Central Sales tax No.

10452856189 C

Value Added Tax Registration No.

10452856189 V



Certification & Membership

Certification Name: International Organization for Standardization


Vision, Mission and Values

To emerge as a centre of excellence and innovation proactively catalysing growth of fashion business through leadership in professional services with concern for social and human values.

At NMS, we believe it is critically important for all to understand and embrace our vision, mission and values.

We must remember that the foundation for our commercial success always must be our reputation for imparting the highest standards of services, quality & integrity.

Our honest and straight forward approach to business brings a fresh and meaningful relationship with each of our partners. We have established and built up these relationships to ensure the longevity of the organization.

Our flexibility is measured by our ability to adapt and change.By constantly analyzing the current market trends and needs, we provide our clients with finest unrivalled services.
Vision, Mission and Values


Our Group

Begun in the year 1968, under the dynamic leadership of Late Shri Nandlal Agrawal, today BR Group has grown as a reputed business conglomerate well diversified in textile, home furnishing, FMCG, Trading, Finance and design apparel retail chain.

Late Shri Nandlal Agrawal was the embodiment of vision, perseverance, persistence and above all business acumen. Driven by a vision and a desire to bring the excellence and quality of premium goods at affordable prices started a clothing line from the scratch.

Beginning with trading, many a milestone is passed in our journey to build an intimate relationship with our customer. Our values of affordability with quality are our strengths and customer satisfaction our rewards.
Our Group


Products

We offer our clients with a mesmerizing collection of fashion wears, accessories home furnishings, natural decoration items and gift items. The designers have crafted the entire assortment, making use of their creative and artistic instincts. The array of garments, accessories and textiles display a unique blend of traditional and modern concepts of styling and fashion.

Our wide array is inclusive of Men’s Wear, Women’s Wear, Ethnic Wear, Fashion Accessories, Home Textile, Furnishings, Home Decor and Natural Decoration.With our efficient apparel sourcing services we offer stylish and comfortable range of garments and textiles are made of finest quality fabric and is quality tested on the parameters of colorfastness, dyeing, printing and bleaching.

Our diverse products have been appreciated and well-responded by global clients due to the following attribute it exhibits:
  • Durable
  • Fine stitch
  • Smooth finishing
  • Unique designs, prints and patterns
  • Vibrant color schemes


Services offerings

We offer the following services :
  • Business Strategy
  • Strategic Alliances
  • Strategic business planning
  • Market Feasibility Study
  • Supply Chain planning and optimization
  • Sourcing Strategy
  • Sourcing Process Improvement
Services offerings


Business Strategy

NMS assists companies in recognizing and building competitive advantage of their business through its strategy development initiatives. The task of strategy development begins with:
  • Scan of the business environment
  • Mapping of the competitor scenario
  • Understanding of the current business co-ordinates

We evaluate various options for setting up a venture on a range of parameters including:
  • Business Potential
  • Operational complexities & technology trends
  • Trade initiatives
  • Scale of operations & target markets
  • Future organizational outlook


Strategic Alliances

For an international retailer/brand interested in sourcing from India, but with little feel of the vendor base, partnering (licensing / Joint Venture / Alliance) with an Indian firm with the required strengths, is the most appropriate option. Likewise for an Indian manufacturer, with the right techno-economic strengths, tying-up with the International player offers a big opportunity.

NMS evaluates the fit not only on the basis of operational and financial strengths, but also on the organisational goals and missions, to work out a win-win situation for both the retailer and the vendor.

We utilize our experience of working closely with both retailers and vendors for such assignments.


Strategic Business Planning

NMS does a detailed analysis into the business model most appropriate for a company (sourcing, manufacturing, partnerships). We then develop a detailed financial and implementation ‘blue-print’ for start-ups in apparel business. While evaluating the techno-economic feasibility, NMS uses its vast experience of implementation assignments for estimating costs and revenue generation .


Market Feasibility Study

Evaluating a particular market/industry for possible entry in near future, our approach is to cover various aspects of the market / industry eg:

- Market Size
- Market Segmentation
- Consumer Behaviour (habits and practices, needs and  preferences, awareness and penetration levels etc)
- Industry Structure
- Competition (major players, strengths & weaknesses, future plans, intensity of competition - regional and national level)
- Future Outlook
- Regulatory Framework etc.


Supply Chain Planning & Optimizaton

Successful business operations revolve around getting the right amount of right products to the right markets at the right time in a most economical way.

NMS assists clients in doing so by :
  • Customer Service Standardization: Determining customer needs and wants related to logistics, recording of the response to the service and finally benchmarking the service levels
  • Transportation: Assistance is provided in selection of mode and transport, service selection, freight consolidation, carrier routing, vehicle scheduling etc.
  • Inventory management: Raw materials and finished goods stocking policies, short-term sales forecasting, determining product mix at stocking points, evaluating number, size, and location of stocking points, just-in-time, push, and pull strategies, information flows and order processing etc.
  • Warehousing: Space determination, stock layout and dock design, warehouse configuration, stock placement, materials handling ,equipment selection etc.
  • Purchase: Supply Source selection, purchase timing etc.
  • Co-operate with production/operations: Specify aggregate quantities,sequencing and timing production output
  • Information maintenance: Information collection & storage, data analysis & control procedures


Sourcing Strategy

Organizations often face difficulty in ascertaining the best supply bases for the desired commodities. Commodities may range from raw materials like fabrics, trims and accessories to finished textile products i.e., garments.

NMS assists the clients by highlighting "Options amongst supply bases and evaluation of each base on the following factors :
  • Cost effectiveness
  • Sustainability
  • Market and industry trends
  • Key global initiatives
  • Determining the best sourcing model
  • Identification of key suppliers from a specific region


Sourcing Process

An efficient sourcing set-up is a two way process, involving both the vendors as well as the sourcing company. Organizations should be able to make it easier for their vendors to do business with them, thus helping them lower their costs and eventually building stronger profitable relationships.

At the organization end, an effective sourcing set up requires systematic processes, clear establishment of responsibility areas and uninterrupted information flow.

NMS is assisting several of its clients in improving their sourcing process.


Our Clientele

As a customer centric organization, we make continuous efforts to understand the needs and preferences of our customers and accordingly work towards achieving customer satisfaction. We have received great appreciation for the packaging of our products and effective services and constantly focus on saving costs for our customers. We enjoy wide clientele base in international and domestic market catering to different country and region like :
  • Russia
  • Europe
  • Asia Pacific
Our Clientele


product range

Garment and accessories

Home Decor Items

Jute Products

Decorative And Gift Items

Inspection and consultation services



product profile

Product/Service name

Share in net sales (%)

Trading and exporting garments home furnishing, home decor products

50.00

Trading and exporting home furnishing, home decor products and inspection and consultation services

50.00




Contact Us

Mr. Deepak Agrawal (Managing Director)
Priya Venkat Enclave, F1, Plot No. 5, Anna Nagar Extention, 4th Main Road, Velachery
Chennai, Tamil Nadu - 600 042, India
Telephone:+(91)-(44)-22431704



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