In addition to this, our cost-effectiveness and quality have been advantageous to our business. Marching ahead of our competitors, we have been giving excellent performances under the guiding light of our founder Mr. Divyang Shah. Mr. Shah is a qualified engineer with specialization in electronics. He has a prior experience in manufacturing and marketing of medical instrumentation. His vision and good managerial skills are taking the company to greater heights.

Motive :

“The company is anxious to augment its effort to bring forth the world-class as well as innovative equipments and make them easily available to the medical society at large; at reasonable prices, worldwide.”

Through our honest efforts, we have acquired the requisite skills and expertise to manufacture such a vast array of urological equipment and surgical instruments. Our products that include Pigtail Nephrostomy Catheter,Endopylotomy Stent, Accessories For Cystoscope, Accessories For Resectoscope, Tur-P Cutting Loop, forceps and many such products are being extensively used by a number of medical practitioners and surgeons.

Our medical instruments are made from premium grade stainless steel that has more Chromium content imparting higher corrosion resistant and reduced carbon content. The presence of chromium in steel prevents reaction with blood and hence protects the instruments from corrosion. Our instruments are made from stainless steel because of its advantageous properties like:

• Corrosion free
• Corrosion, if occurs, can be removed by re-polishing
• Harder steel

Domestic :-
So far as the domestic marketing is concerned, NMS is subjected to DIRECT MARKETING. In this strategy, the company is, however, deputing its staff to medical professionals and hospitals at the various destinations of the country for introducing their products. On the other hand, incommensurable good orders are received on desk. Of course, the company is always eager to participate in various medical especially urological conferences and achieving good business also through the conventions, keeping pace with the overall technological aspects.

International :-
In its drive to locate greater International market, the company has registered with good number of websites and getting regular enquiries. Aim of the company is to appoint reliable distributors worldwide and get its products registered with the health authorities in the different countries.

A highly experienced and trained staff forms the backbone of our company. Our team comprises of engineers, technocrats, technical support staff, marketing and sales personnel, administrative staff, quality controllers and allied workers. Our company has a mixture of both experienced personnel and fresh talent that creates a balance in the functioning of our company. We further train our personnel to keep them abreast with the advancements taking place across the globe.

We offer products of unmatched quality (ISO 13485:2003 and CE certified) that have won us recognition across the globe. We have an in-house testing facility that is equipped with latest testing equipment that ensure accurate results. In the initial stages the raw materials are checked for quality and are sent further for production only when they are passed by our quality inspectors. These quality control inspectors keep a strict surveillance over the entire process and ensure that the final outcome is accurate and flawless. The finished consignments are again checked and then sent further for packing. Through such stringent measures, we have won the appreciation of our clients that include:

• Uro-surgeons
• Hospitals
• Clinics

We directly market our products in the domestic market. Our company has deputed the staff at strategic locations where they make contacts with medical professionals and various hospitals. Their contacts are meant to directly sell our products to the users. Apart from our direct marketing activities, we also receive orders on our desk. We are active participants in numerous medical, specially urological conferences and conventions. This helps us in forging new contacts and gaining business.

We have also made successfully marketed our products in international markets. Our strategy to cater internationally includes registering ourselves with various websites. This process helps us in getting a considerable amount of online queries. We aim to deploy our distributors internationally to acquire business form overseas clients. Our company also has plans to get our products registered with health authorities of different countries.

We have made an indelible mark for ourselves in the international markets through our enduring efforts to maintain highest standards of quality. Our company is making efforts to expand its products to many other Asian countries and European countries apart from our existing markets. To market our urological equipment and surgical disposables we have maintained strategic contacts with:

• Foreign embassies
• Trade agencies
• Consultants
• Medical professionals
• Hospitals
• Clinics

Our company invites proposals for distributorship from our overseas clients that will be finalized by us. The various countries that we cater to include:

• Brazil
• Mexico
• Iran
• Thailand
• South Africa
• Russia
• Bangladesh
• Pakistan
• UAE.
• Sri Lanka
• Nepal
• China.