About UsRadiohms Agencies Limited (RAL) is one of India's largest Channel Distribution Company that also extends to SAARC Countries such as Sri Lanka, Pakistan, Nepal, Bangladesh, Bhutan & Myanmar. Established in 1973, RAL made ground breaking accomplishments in the field of sales, marketing and distribution of FMCG brands. Our specialized and highly skilled professionals have set high standards of service, by delivering quality products to the end consumer. Today, We cater to more than 500,000+ retail outlets and 100,000+ whole sale outlets across the country, encompassing from the smallest village grocery shop to mega lifestyle chains and hyper markets in metros. India is currently dominated by the mass market. In 2007, almost half of the retail market was in rural India consisting of 720 million consumers across 627,000 villages. 17% of these villages account for 50% of the rural population and 60% of the rural wealth. It is noteworthy that a share of the rural market is increasing by almost 5% every 8-10 years This implies reaching out to almost 100,000+ villages to address even 50% of rural opportunities. |
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