Products & Services


Ribline Inner Wear


A brand aimed at the young and sporty, Ribline vests are flexible and comfortable. The unique stretchable weave in fine combed cotton, with special fold stitching, gives elasticity and durability. Allowing absolute freedom of movement, Ribline Vests instill ‘Vigorous Confidence’ in the wearer.

Frontline Inner Wear


Frontline is India’s largest-selling brand of vests and occupies pride of place in the Rupa brand-basket. The product range includes: Frontline Vests made from super-combed cotton with a special smoothness-enhancing Oxyfresh knit. Frontline Briefs made from 100% super-combed cotton, with a double-layered, contour pouch fit that is a favourite of all men who want style and comfort. With two variants – French Front and Front Open briefs. Frontline Drawers, which offer pure cotton absorbency and firm and flexi-fit design. Available in three variants – Ribbed, Interlock and V-Style. Frontline Kids, which is a range of premium vests and briefs for boys which has great sweat-absorbency. Made from skin-friendly high-quality cotton.

Inner Wear


A recent entrant in the Rupa portfolio, Air vests are premium-quality innerwear made from Pima Cotton – Extra Long Staple cotton from the U.S.A – for the first time in India. Guaranteeing luxurious comfort and extreme durability..

Inner Wear


Hunk is for the sporty, trendy generation of fitness lovers. Available in cool colours and hip designs, Hunk vests are just right for the gym or the jogging track.

Mens Underwear


MACROMAN--Rupa Macroman original plain briefs are a winning combo of macho style and all day ease. Superfine combed cotton and state-of-the-art processing ensure a fresh feel and optimum comfort. The imported cotton –lined elastic starches to fit with ease. The superior finishing and protective double pouch gives you confidence. Choose from a range of stylish, solid colours that express our inner masculinity. Be original. Be a MACROMAN.

Softline Inner Wear


Softline is specially-designed lingerie for women from the finest fabrics and modern, feminine designs. Because to look good, women need to feel good. The product range includes: Softline Bra - The BRA EXPERT brings scientifically-designed bras which give superb coverage and support. Made from superfine fabrics for day-long coolness. Available in different colours, sizes, designs and variants – Regular, Designer, Fancy and Premium. Softline Panties - .These panties combine comfort with style. In sleek cuts and soft fabrics. With Germ Guard for day-long hygienic protection. Available in wide range of cuts and patterns.

Kidline Inner Wear


A range of cute innerwear designed specifically for little girls and boys, Kidline gives them smartness and poise and keeps them fresh. Made from 100% cotton-knit fabric that is soft and gentle on young skin. Available in a rainbow array of colours.



Positioned as fashion at your feet, Footline socks come in a range that spans fourteen categories to suit different ages and styles. Made from 100% absorbent cotton, these socks are just what happy feet love slipping into.

Mens Underwear


Since its inception, Euro Underwear for Men has led the market by offering consumers cutting-edge design, innovative fabrics, and exceptional fit and quality. Euro Underwear continues to evolve its reputation as the brand of choice for consumers who want sexy, fashionable, and comfortable underwear.

Bumchums Kids Dresses


Bermuda, T-shirts, Loungewear are made from the finest fabric, processed and finished in the State of Art Processing Unit. Our products are Stitched on latest Japanese machines to give that perfect fit, finish and comfort. We at 'Bumchums' believe that customers are special and hence deserve special treatment.

Euro - Jeans


Euro Jeans, is the newest range of casual wear, from the house of Rupa. A trendy line of Men's bottoms wear, Euro Jeans is no exception when it comes to the unmatched quality and impeccable finish that every Rupa product flaunts. Introduced as sub-brand under Euro Fashion Inners, Euro Jeans is a creation of intense research and development of the Indian male's fashion sense, with certain creative nuances of styling injected to it. Made with International quality fabric, product under ultramodern manufacturing technology, Euro Jeans come with a modern look and trendy design, for the best mix of style and comfort. So that you get the high of wearing a top-of-the-line stylish fashion wear at a price that fits your pocket.

Femmora Ladies Legging


Leggings, Camisole, Loungewear - are made for the most discerning and sophisticated ladies. They are made from the finest fabric, processed and finished in the State of Art Processing Unit. Our products are Stitched on latest Japanese machines to give that perfect fit, finish and comfort. We at 'Femmora' believe that women are special and hence deserve special treatment.

Kids Dresses


Imoogi Fashion for little celebs :

  • Providing a full range of unisex of kids wear (0-12 age group) through its unique mix of designs.
  • Nation - wide distribution foot print.
  • Excellent IT and Support system
  • To introduce over 600 designs with 2 collection in a year - Spring Summer and Autumn Winter.                
Categories :
  • Age Group - Zero year to 12 years
  • Boys & Girls
  • Top / Bottom
  • Knits, Woven, Shorts, Denims, Cotton trousers, Jamaicans etc.
  • Tops, Dress, Denims, Capris, Shorts, Skirts, etc.

Torrido Inner Wear


Rupa and Company Ltd.,With a tradition of creating quality products –ranging from inner wear to casuals –now brings to you TORRIDO,a quality revolution in thermal wear. A product of extensive research and meticulous observation of global fashions, TORRIDO is all set to grab eyeballs. Equipped with a bouquet of exclusive features, TORRIDO is available in a wide variety of colours and styles. What’s more, it caters to entire family, from infants to teenagers to adults.

Men Knitted Wear


Thermocot is the market-leader in the thermal-wear segment. Winner of the Texcellence Award for Best Winter Knitwear Brand, 2003-2004, Thermocot shows the fashionable way to beat bone-chilling winters. Available in five varieties – Boiler, Sunshine, Volcano, Heat and Premium.

Mens Underwear


xinG Vests & Briefs are for men who wish to add a new zing to their inner wear. Very comfortable and elegant, xinG vests & Briefs are manufactured with superior technology to give day-long ease and confidence.

Expando Mens Underwear


The Expando range of vests offer comfortable and durable innerwear that provide a revolutionary stretchable fit.

Jon Inner Wear


Positioned as the tough one, Jon clads the spectrum of consumers who want quality with affordability. The product range includes: Jon Vests – Made from 100% fine cotton with a special stitching that gives unbeatable durability. Jon Drawers – 100% cotton fabric ensures total sweat absorbency. The double-pouch design and imported rubber elastic gives all-round comfort. Jon Panties – Available in a fashionable range called Aishwarya, these are made from 100% cotton for super-soft comfort. Jon Kids Vests, Briefs and Drawers – The right gear for little ones, these 100% cotton inners are soft and gentle on young skin.

Stretcho Inner Wear


To,Rupa And Company