About UsIn 1985 Mr.Ramakant Malu, Mr.Omprakash Malu and Mr.Pramod Malu were builded a concrete base for Samruddhi Group. During initial stage, these founder membershad entered in Chemical & plastic manufacturing fields with its marketing network. During 1993, after successful entry in agricultural field marketing, they entered in Manufacturing of Chemical & plastic. Having long experience in institutional marketing, they had started in manufacturing of Milk Crates and captured the different potential areas, like Maharashtra, Karnataka, Andhra Pradesh, Goa & Gujarat. With this success, company has confidence to sell different products in other segments like consumables.
Focusing towards agricultural and implements, In 1999, Mr. Ramakant Malu, personally surveyed and invented the new product, such as "Construction Ghamela" which was successfully replaced 60% area of "Iron Ghamela" which had brought its miracle in the history of Ghamela. With this success, company has launched many agricultural application Ghamelas in different shapes, sizes, colours. While launching these types of Ghamelas, Company parallel was invented a new system of marketing, which serves the rural customer directly and benefited to enter the rural marketing and successfully changed the scenario of the market. The system it self called as "RRLMS" which basically focused on agricultural service rendered to the rural customer, without hurdle and thus company got feed-back for new area of requirement and due to which we were able to make research in many areas of agricultural and which helped us to motivate for a new products development and record sales achievement. As the products are maintained with high quality, lightweight, easy to handle, multi-colour, sturdy, un-breakable, which are made them popular in very short span of time. Thus the company has achieved sharp growth in sales in 2001 and onwards. Looking towards this success, company started aggressive working in different States and establishing market network rigorously with new products range.
Though all above criteria run successfully because of major contribution through teamwork. In Samruddhi group, regular review meetings, new experiments, policies, implementation with team spirit, results sharply and positively in the market. The area where the finance is most important factor, which has been taken due care by the young dynamic Director Mr. Pramod N. Malu which helps financial regulations, cost reduction, credits and other areas helped the group for its smooth working in day-to-day affairs |
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