Founded in the year 2004, Gloreal Filtration Systems are engaged in designing, manufacturing and installation of engineered-to-spec coolant management equipments, oil skimmers and equipments to manage the swarf generated during metal working operations. The client has a mutual collaboration with an Italian Company, Water and Mechanical Technology s.r.l. (W.M.T.) that would assist in any future development.
The Business Challenge
To move as per changing market dynamics and behavior of target audience, Gloreal Filtration Systems desired to achieve the following objectives through its association with IndiaMART:
- Build a distinct reputation as an efficient organization engaged in designing of filtration systems for various applications in different industries.
- Design an elegant website with detailed information about products.
- Expand client base across the country and abroad.
- Gain maximum exposure on the Internet through extensive promotion.
- Highlight company’s credentials such as its quality certification.
- Showcase as a credible manufacturer and supplier of filtration system.
The Solution
IndiaMART implemented its domain expertise to meet client's requirements. Given below are the solutions offered to the client:
Website Designing & Content
After analyzing and completely understanding the business needs, IndiaMART designed a website which included:
- An exhaustive profile of the company highlighting products, quality and infrastructure.
- List of company leaders and awards to project the client's quality certifications.
- A customized business enquiry form to receive genuine business enquiries in a structured form.
- Detailed information about the team and management as well as mutual collaboration with WMT.
Mini Dynamic Catalog
IndiaMART offered a Mini Dynamic Catalog to meet desired business objectives of Gloreal Filtration Systems. It enables to display 12 different products with specific details of each. It worked as a professional marketing and cost effective solution for the client.
Hosting at IndiaMART
The website was hosted on dedicated servers with 99% guaranteed uptime.
Promotion at IndiaMART B2B Market Place
The website was linked with relevant product categories on IndiaMART’s on-line B2B network to give Gloreal Filtration Systems maximum exposure and visibility on the Internet.
- Premium Listing were provided across relevant industry pages on http://dir.indiamart.com
- Product Catalog Listed in relevant categories at http://catalogs.indiamart.com
- Posting of trade offers at http://trade.indiamart.com
Online Marketing
Best and popular keywords were used to connect with the potential customers and attract more qualified traffic to the website.
TrustSEAL
TrustSEAL was given to the client after verifying all company records. It helped them receive more business enquiries as buyers deal more confidently with certified company.
Results Achieved
- Client received genuine business enquiries through IndiaMART network.
- Online promotion gateway for the client helped them enhance their on-line visibility.
- The company has been ranked well on major search engines.
