S.V.Parikh & Co.

Surat, Gujarat

Year of Establishment: 1920
IndiaMART Member Since: 2009
Products [11]
Phone: +(+91)-(261)-6587971

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About Us

Since 1920, we are continuously serving the textiles industry with our trustworthy, finished and strong Elastic Cords products. Based at surat in Gujarat state of India, which is the hub of textiles industry in the country, we are proud to stand alone on top in the industry for more than 80 years.

According to our concept, customer value is a complex and difficult-to-define concept. Based on the review on customer value literature, it has been reflected that the difficulty and the complexity of the customer value concept may be caused by the following aspects:

The nature: We understand that the complexity and the difficulty of customer value may stem from the characteristics or the nature of customer value is described as: idiosyncratic (subjective, personal preference), dynamic (changes over time), interactive (between subject and object), situational, and the experience of using or consuming a product.

The Dimensions and Types: We define three dimensions of customer value which describe the properties of customer value: 1) extrinsic versus intrinsic, 2) self-oriented versus otheroriented, 3) and active versus reactive. Based on these dimensions, we describe eight types of customer value: efficiency, excellence, status, esteem, play, aesthetics, ethics, and spirituality.

The level of abstraction: We believe that customer value involves both higher and lower level of abstraction. At a higher level of abstraction, customer value is all about customer perception, experience, or even customer personal values. At a lower level of abstraction, customer value is about the attributes or characteristics of products and services which we can supply to them.

The forms: According to our knowledge, customer value involves two basic forms: trade-off and non trade-off. Customer value can be described as a trade-off between benefits and sacrifices. Customer value can also be described in a non trade-off form, where customer value is the fulfilment of goals, needs, or wants through the consequences of using or consuming our products or services.

Infrastructure

Company Infrastructure

The company is built on 300 sq. ft. area. The company is well equipped with various types of Braided Machines which are all capable for 24 hours production. Other 2 manufacturing units are built on 200 sq. ft area each. Both units are also equipped with the braided machines with fullest production capacity.

Team / Manpower

Mr. A.K.Master ( Managing Director )

Mr. Advait A. Master is the Managing Director of the company. The commerce graduate from the South Gujarat University, had joined the company in the year 1978 as an Administrator. With his hard working nature, very soon he gathered the thorough knowledge of the manufacturing and other aspects of the production. With his dedicated work, he became the Managing Director of the company in the year 1990. After his control on the comapny as an MD, company started to grow with up moving verticle line in the company progress chart. Under his guidence, today company is manufacturing more than 20 different types of Elastic Cords and different types of laces. His aim is to manufacture various types of Elastic Cords and laces with best quality and to supply it to the various companies in India as well the other countries. He is already walking on the path to achieve his goals.

Mrs. Shruti Sheth ( Sr. Administrator )

Mrs. Shruti Sheth has completed her Bachelor of Business Administration (BBA) and later, Master of Business Administration (MBA) with Finance as a major subject from Seventh Day Advantist College, Manipal University in Surat. Daughter of Mr. A.K.Master, she became familiar with the company production from her childhood. At present she is looking after the company Administration and Public Relationships. A very caring lady, she radiates warmth and affection among the employees of the company.

Fact Sheet

Year of Establishment	:	1920
Nature of Business	:	Manufacturer
Turnover	:	Upto US$ 0.25 Million (or upto Rs. 1 Crore Approx.)

Contact Details

Company Name:	S.V.Parikh & Co.
Contact Person:	Ms. Manager
Telephone:	+(+91)-(261)-6587971
Mobile / Cell Phone:	+(+91)-9825969694
Address:	B/17, Shantiniketan Row House, Anand Mahal Road, Adajan., Surat, Gujarat - 395009 (India)

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