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Other Services

Prominent & Leading Service Provider from New Delhi, we offer Media Relations, Crisis Management Service, Reputation Management Services, Online Reputation Management Services, Event Management Services and Brand Media Management.

Media Relations
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Media Relations

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Creativizt Communications provides quality media relations services both for established and emerging corporates and non-government organisations to help them identify and reach out to the right target media and successfully communicate their key messages.
Our team has, over the years, developed excellent rapport with the national media. The relationships have sustained through the years because of our honest and transparent dealings with them. Unlike other PR Agencies, we do not try to trick them. Instead, we help them by providing them with meaty stories and scoops that they can utlitise to build their own profile and earn respect in their respective organisations. This approach has enabled us to get senior journalists from most widely circulated mainline and financial Indian newspapers join our advisory board. These relationships that we have nurtured over the years enable us to get extraordinary results for all of our clients.
Creativizt maintains comprehensive databases on the media contacts in over 25 major cities in India, which are updated fortnightly. Our Media Contacts Database covers journalists writing on diverse beats covering various industries and key issues.
Creativizt Communications helps its clients receive positive attention in the media vehicles that best reach their target audiences.

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Crisis Management Service
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Managers and executives at all levels of the organization are paid to manage crises and do so on a daily basis. Their skills are tested to the utmost when they have to manage serious crises that have the potential to disrupt the organization's income sources, operating expenses, stock price, competitive position and ongoing business.
The most effective crisis management occurs when potential crises are detected and dealt with quickly--before they can impact the organization's business. In those instances they never come to the attention of the organization's key stakeholders or the general public via the news media. That is the fundamental objective of Creativizt in helping its clients.
In instances where the crisis already has erupted, or it is inevitable the crisis will impact the organization's key stakeholders, a business continuity plan is needed to minimize the disruption and financial damage. It involves identifying those functions and processes that are critical to the business, then designing the operational and communications contingency plans to deal with the potential failure of one or more of them and how key stakeholders will react when they find out.
Organizations with business continuity plans for responding to likely disruptions will be in a better position to minimize the business impact and financial damage. However, their executives find the process of developing these plans has an indirect benefit. Their organizations are more sensitive to possible crisis situations that could disrupt the business and affect its operating expenses, profits and overall growth. As a result their managers respond more rapidly and effectively to head them off.
Creativizt develops communications that minimize the disruption and financial impact of a sudden or smoldering crisis event so the client's business can be returned to normal, profitable operations in the shortest possible time.

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Reputation Management Services
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As one of the single most important assets, your organization's reputation demands serious attention in today's formidably competitive marketplace. Creativizt's reputation services help CEOs, brand stewards and professionals responsible for corporate communications, governance and social responsibility to be decisive leaders at times of social and cultural change and to be confident.
One must be aware of the distinction between image and reputation. Image is temporal and somewhat superficial, whereas, reputation is the enduring character of an enterprise and one of its most valuable assets, the composite picture of its key traits as seen through the eyes of its audiences and in the context of the marketplace.
Creativizt Communications is a reputation management and public relations firm that takes a more comprehensive, thoughtful and creative approach to the challenge of communicating value to your various audiences. Our corporate tagline - Reputation Management With A Creative Twist, reflects our philosophy.
We help our clients effectively manage their reputation through proactive efforts to enhance the credibility of the brand by attracting the attention of the various target audiences towards even the smallest of their achievements. Similarly, we help our clients negate the effects of any crisis that might have negative implications on their reputation through strategic counsel and maintaining judicious transparency when dealing with the media.

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Today, most of the news is published on the Internet almost as soon as it happens. Most news organizations publish much more content on the Internet than in their traditional print publication or broadcast. They also maintain searchable archives of past news articles as part of their Web site. As a result, reputation management becomes all the more intricate to handle.
The Internet is where the "buzz" starts about issues, companies, and products. It is where millions of people can readily find reviews, opinions, and consumer insights, providing key crisis-specific information including rumors, attacks and scams, and reputation management or credibility issues. Now more than ever, organizations must take an active role in their reputation management.
Millions of people participating in online public discussion groups have made the Internet the truly the people's forum - everyone contributes and every opinion counts. And news - good or bad, rumor or fact - travels faster on the Internet than any other medium. A single unhappy customer, misinformed consumer, or disgruntled employee can spark an online and offline reputation disaster for your company. Creativizt can find and diffuse potential PR disasters for your company before they become "breaking news". As pioneers of online reputation management, Creativizt has the experienced staff and tools to manage and protect your corporate reputation and brand online.
Creativizt ensures thoroughness in reputation management with unmatched breadth and quality of services. Creativizt provides its clients with a single most powerful way to quickly discover both emerging opportunities and threats while they can still influence their outcome - through nationwide media monitoring services that include hundreds of Indian newspapers, TV Channels, magazines, trade journals, and also million of web pages and news sites from around the globe!

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Event Management is all about keeping an eye on details and running through checklists, time and again, to ensure timely delivery of the expected results.
Creativizt's experienced Event Management Team helps its clients to manage their events right the from concept development stage through post-event follow-ups, by providing support in any, or all, of the following activities:
Planning
Our event management specialists assist the clients with timeline creation through comprehensive checklists and manage every detail of their pre-event planning.
Promotion
Our seasoned event management professionals assist our clients in the creation of pre-event and post-event communications; working with them to source, attract, register, confirm, and remind the attendees about the event.
Preparation
Creativizt's Event Management Team also helps in training, coaching, and pre-event rehearsals for our clients' internal team and help them build the skills they need to ensure a powerful event that not only impresses the participants but also generates intense media interest.

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Brand Media Management

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Brand management is more than creating your logo or launching a new marketing campaign. Many of branding's costs occur in maintaining — or repairing — the brand you already have. However, spending focuses on image and the creative process, often ignoring the impacts of people, processes and tools on maintaining your brand.

The Creativizt approach adresses what's most often ignored, formalizing the processes for communicating your brand platform and the methods for implementing it. We start by looking at the existing processes, tools and behaviors that impact how your brand is communicated and perceived. We finish by helping you re-create sound business processes, simple tools and consistent behaviors that maintain your brand image

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Brand Positioning

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Brand Positioning can't happen in a vacuum. The reputation of an enterprise is the composite picture of its key traits as seen through the eyes of its audiences and in the context of the marketplace.
Defining where you stand with your audiences, with influencers, and among competitors is the first and most important step to determining how to get where you want to go. An enterprise lacking a clear, thoughtful sense of how it and its products fit into the big picture stands little chance of advancing its reputation, let alone communicating successfully.
Creativizt Communications' positioning services are designed to help a client answer the fundamental questions about its business and its competitors - using in-depth research and analysis to capture the answers that will form the foundation of success for the client's reputation management and public relations program.
Identification of Unique Value Proposition
In today's competitive scenario, customer value - a combination of product and service benefits at a fair price that creates value in the minds of customers - is the key variable for the success of any business. And in the current climate of ever increasing competition and diminishing differentiation among product-service offerings, companies face a problem of how to clearly communicate what makes their offerings special - better than those provided by the competitors.
We will help identify your UVP - Unique Value Proposition - the combination of character traits most likely to resonate with influencers and audiences. We have successfully applied winning positioning strategies to help our clients seeking to re-brand or launch products.
Positioning is the prism through which your key audiences can properly view the value of what you offer. Let us help you make them see the light.

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Brand Management

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Brand management is more than creating your logo or launching a new marketing campaign. Many of branding's costs occur in maintaining or repairing the brand you already have. However, spending focuses on image and the creative process, often ignoring the impacts of people, processes and tools on maintaining your brand.
The Creativizt approach adresses what's most often ignored, formalizing the processes for communicating your brand platform and the methods for implementing it. We start by looking at the existing processes, tools and behaviors that impact how your brand is communicated and perceived. We finish by helping you re-create sound business processes, simple tools and consistent behaviors that maintain your brand image.

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Search Engine PR

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Creativizt Communications is the first and only PR Agency in India that provides search engine based Public Relations Services including innovative website design and development; keyword analysis; link popularity building; search engine optimization (SEO); search engine marketing (SEM); search engine submission; topical directory submission and search engine ranking services.
Why Search Engine based PR?
It is estimated that there are over 900 million people online throughout the world. This number is growing larger daily at an unprecedented rate. Internet studies now show that over 85% of the 901 million people online use search engines daily when they're surfing the Internet. It is, thus, no wonder that an internet advertising agency earns more revenues than a traditional advertising agency these days.

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