Digital Gurukul

Digital Gurukul course aimed at covering the basic marketing and advertising concepts, revisit the fundamental statistical tools for analysis and prediction along with in-depth knowledge of digital marketing and analytical tools. Our trainings are based on practical learning therefore most concepts will be linked with hands on training, where students will be expected to work with marketing datasets, dummy display ads virtual website optimization based on instructions in lectures and class discussions.

Major digital marketing tools covered in this course are Search Engine Marketing (SEM), Search Engine Optimization(SEO), Social Media Marketing, pay per click, affiliate marketing, digital display, content marketing, email marketing, mobile marketing, video marketing, online reputation management, Google adword, Google analytics, Google ad sense and social media analytics.

This course on Digital Media Marketing provides a quantitative approach to understand and harness tools like search engine marketing, online advertising and social media to meet organizational or individual objectives. The programme lays strong conceptual understanding to use digital media for business and brand promotion and predictions.

The Professional Certificate Training Programme is an ideal for anyone involved in the planning, implementation or measurement of Digital Media Strategies - or anyone who would like to pursue a career in this domain. The programmed is design for professionals of all levels and disciplines & will prepare them to take up a more specialist role within the overall marketing domain. Participants will also learn how to influence these strategies to gain competitive advantage for both their business and career.

At the end of this certification course, the participants will understand various channels and activities essential to plan implementing and manage an effective digital marketing strategy for their businesses and career. Digital Media Marketing Course is an initiative designed to educate students, entrepreneurs, professionals, job seekers, freelancers and practitioners in the area of Digital Marketing and make them ready for jobs or prepare them to launch campaign for their own organizations.

Join this programme to acquire practical knowledge and skill sets which are essential to establish your business and career in the Digital Media Market.

India’s First Advanced Digital Media Marketing Professional Certificate Program Where Training Program Designed and Delivered By Industry Experts with the practical approach.

• Digital Media Marketing
• Website Creation Overview
• Search Engine Optimization (SEO)
• Search Engine Marketing (SEM)
• Social Media Marketing (SMM)
• Google Adwords
• Google Analytics
• Email Marketing
• Mobile Web Marketing
• Content Marketing
• Affiliate Marketing
• E-Commerce Marketing
• Online Reputation Management
• Digital Display Advertising
• Inbound Marketing
• Video Marketing