Gaia Digital Design

The aim here was to rework the form & function of the common home extension box. This involved an approach which could blend the aerodynamic styling which adds to the buzz of the Power product. The extension box had to be beyond an object that had to be kept hidden from everyone.

The aesthetics of everyday washing machine have to be different to achieve competitive advantage. The design language was created for an Indian brand to give common character traits to their home appliance range. The activity began with a strong facelift for their current washing machine.

An iron that speaks to its users. Let’s them know how to interact, when to be carefull when to play. Backlit numeric displays add a classic touch to the classic dry iron. Continuous curves that are created around the aspect of being a human extension.