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Branding Services

At Head Field, we are aware of the value of brands and the need to constantly work at improving a company’s brand. In the digital age, eBranding plays a particularly important role in increasing revenues. All of us are aware that potential customers now turn to the web to search for information – be it about a company they have heard of or a random search for a solution to a problem encountered. This consumer behavior means that all companies need to constantly ensure that their websites are up-to-date and eye catching. Companies are now judged by the quality of their websites.

Additionally, studies have shown that new marketing strategies are needed to get potential customers to consider your business in a favorable light. With people increasingly turning to the web for entertainment, networking, keeping in touch with family and friends, shopping, and information, it is vital that a company’s marketing strategy uses the power of the social media to improve brand image.

While earlier, marketing was a fairly simple exercise, the web has made it more difficult to gain and retain customers. You need specialists from a variety of fields such as graphic design, SEO, web technology, mobile technology, and more to work as a brand image design team to ensure that your brand is perceived favorably by the new generation of purchasers.

Brand building is now a specialized activity that needs to be co-ordinated by a person familiar with all aspects of the new media. By outsourcing your company branding activities to Headfield- one of the most reputed corporate branding companies, you will be able to get a great brand image at no trouble to yourself.

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Head Field realizes that once a website is launched, your business will want to update it regularly. For instance, you will want to post information on new products, product upgrades, special offers, user satisfaction stories, and more. Such constant updates can cost time and money if you have to approach a web developer for each update.

Head Field has the capability to customize existing content management systems so that even a lay user of the system will be able to update both text and graphics with ease. After Head field customizes your content management system you will be able to post new information even if you have no knowledge of programming or markup languages.

Our customization will provide an easy to understand menu for your employee to use to post content on the Web. Our customization professionals can also set up different control levels so that only authorized employees can change content at specific levels. This will introduce more control and accountability in your organization as far your website content is concerned.

With specific access tools and editing controls, your website can be kept up-to-date without you paying a web developer each time even for minor changes.

Our content management system specialists can design a content management system for you from scratch or customize your existing content management system with a user-friendly interface. They will ensure that the system is scalable and has a workflow management system in built into it so that you can track changes in content with ease.

By entrusting the customization of your content management system to Head Field’s specialists based in India, you will be able to cut costs without compromising on quality. Our specialists will study your requirements and come up with a custom template that will make it easy for your lay employees to post fresh content on your website. Similarly, they will be able to take down any content that is outdated – a discount offer that has expired or information about a discontinued product.

By offering you the ability to scale up the size of your website, our customized content management system enables you to increase your product line and post information about it on the Web without delay.

Make full use of Head Field’s content management system team to obtain a customized system that will enable you to have a great website without spending too much.

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Logo Design Services

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We at Head Field offer logo design services to start-ups and small businesses. When you want to expand your business, you need a way for people to recognize your business easily. Many businesses now use the interet to attract new customers. This is true of businesses in the IT industry as well as others. One way of standing out from the crowd is to have a unique logo that reflects your company’s products and ethos.

Our logo design team works hard to come up with unique, meaningful company logo deigns for our customers. The first step in the process is an in-depth consultation with your executives to understand your products and services. Our custom logo design team learns not only about the past and present activities of your company, but also obtains a good idea of where your company will be in the future. The logo we come up with will thus reflect your vision for your company’s future.

Our corporate logo design team brainstorms on the concept and presents you with samples in a very short time. Once the concept meets your approval, it can be fine-tuned or tweaked to ensure your satisfaction. Our logo design team works in tandem with our branding team and tag creation team, so that the final picture of your company presented to potential customers is both unique and coherent.

Customers have become increasingly more sophisticated and have learned to expect a well-designed logo to go with your fabulous products or services. A great logo graphic design conveys an assurance of quality and dependability about your company.

Our creative logo designs are not just pretty or attractive designs. They aim to convey more about your company’s values and ethics. If your USP is speed, then the logo designed for your company will reflect this. On the other hand if you pride yourself in offering dependable services at an affordable rate, your company’s logo should reflect these virtues. Many customers are influenced in subtle ways by the logo – they read the meaning it tries to convey.

So, whether you want an attention grabbing logo that attracts a web browser and retains their interest, or a logo that soothes and assures a potential customer into making the purchase we are the providers for you.

The professional logo design also has to keep the target customer in mind. While company’s targeting B2B customers need a logo that conveys seriousness, one targeting the young and young at heart requires a logo that keeps modern sensibilities in mind. Click here to reach out the best logo design services offered by Headfield.

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Marketing experts are increasingly turning to the web to showcase a company’s products or services. While the web is certainly used by a lot of people to obtain information before they make a decision, the print media too plays an important role in persuading people.

Print collateral is essential to drive traffic to your website. This can take the form of hoardings, flyers, brochures, visiting cards, letterheads, logo deigns and so on. Each of these has its own advantages as well as limitations. All of them, however, differ from websites in that the viewer is not searching for information but rather forced to take in information about your company. As such print collateral design needs a different perspective from website design.
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Additionally, print collateral is not interactive or embedded with hyperlinks. Each print collateral has a different function and needs to be designed accordingly. While visiting cards can be jazzed up to become more noticeable, certain things about them cannot be changed. The size has to be in line with other visiting cards to fit into a wallet or a card holding system. Similar conditions apply for other graphic design identity items such as brochures and flyers as well. They need to be the right size to be displayed as planned. Letterheads too should be uncluttered so that the reader can easily zero-in on the essential contact information. For instance while the company name and telephone numbers can be provided as part of the heading, the website address could be moved to the bottom to ensure easy visibility.

The ease of transferring templates and documents via the Internet means that the designing of print collateral can be out-sourced without compromising on the time factor. At Head Field, we have teams that specialize in print collateral design. The marketing collatroal development team will obtain the requirements from you and design your brochures, visiting cards, and so on within a short time. Once you approve of the design, you can easily get it printed in your country or place of use. By out-sourcing the design of your print collateral to us you will be able to save money and obtain great designs that have a touch of class.

Our professional priting team will co-ordinate with your onsite executives to come up with flyer designs, brochures, business cards that interest contemporary customers and enhance the prestige of your brand. Our printing and designing team understands the minds of the customers across the world and can tailor designs to suit specific customer segments as well. If you are looking for printing innovations, get in touch with us- today

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Copy Writing Services

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Many companies redefine their business to keep generating profits in changing economies. While some still retain their earlier business as a unit while diversifying into new areas, others just switch paths altogether. Whether a business diversifies into new areas such as IT or BPO or decides to let go of old businesses to focus on new opportunities, the tagline no longer reflects the new reality. Start-ups too need a great tagline that will help all stakeholders—promoters, employees, shareholders, contractors, customers—identify with the core ideas of the company.

Head Field has in-house staff, who will help you to come up with a good tagline that truly reflects your company—its present position and future plans. Our creative content development team will work closely with responsible executives from your side to ensure that a catchy tagline is ready within a few days.

Apart from consulting your company officials, our team will interact with other units in the branding team to ensure that the logo, website design, tagline all come together to present an attractive picture of your company and the products you offer. The tagline can be used not only in your Web marketing efforts but also your other more traditional marketing efforts such as advertisements in the print and electronic media.

A popular tagline often develops a life of its own and generates a lot of positive buzz especially in social media. A one-time investment of time and money to come up with a great tagline will payoff in a very few months.

Our team working on taglines has extensive knowledge about customer preferences not only in the US but also other potential markets such as Europe, Australia, Japan, and China. Though each of these regions has local cultural differences, a great tagline can reach customers all over the world.

By entrusting the creation of a business tagline to out team at Head Field, you will be able to benefit from the expertise of dedicated and gifted wordsmiths who are familiar with the tastes and preferences of today’s consumers regardless of their geographical location. Our young and dynamic team keeps in touch with changing tastes, mores, and language to ensure that the final tagline does not convey a wrong message even when used across cultures. This is an important consideration in the new, globalized, multi-cultural world of today. By retaining our team you can be sure that your company tagline generates interest even though it is politically correct.

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Marketing is a vital part of any business-large, medium, or small. The rapid technological advances of the recent past have changed the way consumers assess businesses. While earlier brand development entailed advertisements in print and television, now brand development and marketing necessarily have to take the Internet into account. The spread of the internet is wide reaching and most potential customers turn to the Net as a matter of course before finalizing a purchase.

Almost everyone turns to the Net for information about products and services. This means that a company’s website needs to be well thought-out and reflect an image that impresses people. Whether your business sells services or products, whether it caters to retail consumers or business customers, a well designed website built by a dependable and experienced website design firm is essential to convert visitors into new customers.

A website must be easy to navigate, be attractive to your target customers, have no technical glitches that prevent transactions from being processed, be quick to upload, have relevant content, and offer sufficient interactive options for potential customers to get in touch with you. Only experienced web designers will be able to factor in all these must-haves in a unique manner.

“If you are considering making changes to your website design, take a moment to consider the potential revenue impact of your redesign With Head Field designing and developing your website, you will be able to obtain a great website at an affordable rate. Moreover, the experience of our team ensures that the website is up and running smoothly within a short period. While it is possible to have an in-house team develop and design a website, it would involve taking the team away from more pressing tasks. Additionally, a team unfamiliar with website design and development work would take longer to come up with a satisfactory site. They will essentially be trying out strategies that have already been tested by more experienced website designers.

Head Field’s experienced team has already encountered the standard glitches that occur when a website is being developed. The team has solutions in place and knows how to set up a great website in a short time.

By contacting our team and assigning them with the task of developing your corporate website, you will be able to soon have a fantastic website that will draw more customers for you. All you have to do is brief our web design team of your requirements and provide a few salient details about your business and expansion plans. Click here to get the website design quote!

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Content Writing Services

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Brand management and enhancement is never a one-time activity. It requires constant work to ensure that the brand name is ever-green in public memory. A seasoned brand manager is aware that a constant media presence can cost a lot if one relies solely on paid advertisements. To overcome this challenge and capture the imagination of potential customers, most brand managers now make extensive use of blogs, SEO articles, press releases, newsletters, reports, and white papers.

All of these require extensive writing in particular styles. While the information provided might be the same, each of these media requires a different format and varied use of language. For instance, while blogs can be informal and often contain a personal touch, SEO articles need to be written in a more formal style and yet contain a lot of energy. Press releases have to be written keeping in mind the needs of the print media. It is often not economical for a business to hire people to write all such content. By outsourcing your content writing functions you will be able to benefit from the economies of scale that Head Field offers. Our team of professional content writers can write informative, engaging content that will interest readers in your brand.

Our expert content management team will draw up a schedule for regular updates of your web site as well as blogs. They will periodically release new articles about your products or services. By releasing new articles at regular intervals, you will be able to keep the interest of your customers and other stakeholders alive.

Apart from the scheduled content writing work, our team will be able to help by writing press releases, reports, web site content, and white papers as and when necessary. Head Field’s content writing team is managed by a person who can guide the others into writing high-quality content. Our content writing services team from India has a system of checks in place to ensure that the language and content are of impeccable standards. We take pride in ensuring that the content we provide adds value to our client’s business by bringing in more customers.

All members of the SEO article writing and content writing team keep abreast of current developments in major fields and come up with original copy that meets reader requirements. Our team ensures that it understands your target customer profile before generating content. This means that all content created by our team is relevant and appealing. So, if you are looking for freelance content writers or cheap article writers and SEO writers, you can depend upon Headfield.

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E Commerce Solutions

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As more people stay online for extended periods, selling through brick-and-mortar stores alone is no loner a recipe for success. Whether you already have a real store or not, a virtual store is absolutely essential to cater to customers who increasingly prefer to shop via the internet. Many customers now routinely check from products online and are willing to purchase a range of products and services through retailers. Businesses too are now willing to source products and services via the interet. Many businesses now rely solely on retailing through the Internet, without having a physical store for the products. E-commerce majors like Amazon and eBay have changed the way business think and run. It is no longer even important to be the supplier yourself and own the goods you sell. Businesses can simply network with various buyers and sellers and simply be a platform to connect them to each other and make enormous profits by ensuring timely delivery and quality of service along with payment ease and security.

Even those who are used to retailing find that selling via the Net entails a few changes. The way customers shop online differs from their offline shopping mode. Most online shoppers have a good idea of what they are looking for. They are willing to make the purchase if the price is right—remember that online price comparisons are easy. Another facility that online buyers look for is ease of transaction. They want a secure mode of payment as well as assured delivery.

If you want a custom e-commerce website that reflects your brand and products then Head Field is the right provider for you. Our e-commerce team can design and implement a great website that is future ready. Our online commerce solutions ensure that you can sell quickly and generate profits fast. Our team will ensure that you can change products or upload new pictures on the site without having to approach an IT professional for help. Our e-commerce solution is meant to enable even a non-IT person to set up an online shop with ease. The website will be easy to use for you as well as the shopper. By ensuring that the transaction takes place quickly and securely, we help you retain customers.

Many online sellers want to track customer preferences by keeping track of searches. Our team at Head Field can build functionalities that will help you keep track of new items customers are searching for. Head Field can also help integrate the e-commerce website to your inventory list so that you can keep track of the back-end operations with ease.

Additionally, an e-commerce site needs to provide shipping details – timeline as well as costs. You might want to provide a facility for your customer to track the progress of the shipping. All this can easily be built into your e-commerce site without slowing it down. A shipping cart will enable your customers to easily add a group of purchases before paying for everything.

Build your e-commerce site using tools such as online shopping carts provided by Head Field. Our online shopping cart software is a great e-commerce business solution. Outsource your e-commerce web solution to Head Field and be assured that you will have the best shipping cart and online shopping cart to entice customers to buy more from you.

Head Field’s robustly built e-commerce sites will not only ensure that all transactions are completed quickly and securely but please the customer. By enhancing your e-commerce website with tracking mechanisms, both you and your customers will have greater satisfaction.

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