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Social Media Service
Creating and managing personalized customer experience has been a key priority for travel and hospitality companies. However, as passengers have grown more social and vocal, it has become imperative for companies to carefully evaluate passenger needs and provide them with a channel to connect and interact over social media.
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Social Media Consulting Service
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Engage with Social Media, Marketing and Customer Service Experts to enhance value of social media and customer engagement strategies. Consulting is provided on key areas like
Social media policy
Social media benchmarking
Process & Escalation matrix definition
Technology and application strategy
Social analytics tools & CRM evaluation
Social media policy
Social media benchmarking
Process & Escalation matrix definition
Technology and application strategy
Social analytics tools & CRM evaluation
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Listening & Monitoring Posts Service
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Decode relevant social chatter and provide marketing teams with real-time business ready insights about their brand and passenger perception.
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Social Media Reporting & Analytics Service
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Access role-based reports and business insights based on real time passenger chatter through an innovative social media analytics engine. The engine is implemented and managed leveraging IGT’s deep expertise on social media analytics tools and travel domain.
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