Market Equations

Market Equations

Bengaluru, Karnataka
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Company Factsheet

Nature of Business
Service Provider

Year of Establishment
2006

Market Equations - Service Provider of data analytics and modeling services marketing analytics, data analytics and modeling services risk analytics & data analytics & modeling services demand since 2006 in Bengaluru, Karnataka.

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Products & Services

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Data Analytics And Modeling Services Marketing Analytics

Marketing Equations helps organization transform Marketing from a cost center to a revenue driver through the application of marketing analytics. We help organizations identify and target the most profitable customers helping them optimize marketing spend and maximize ROI. Our Analytics practice aligns business goals with lasting profits helping organizations take preemptive action to maximize returns from their marketing spend.

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Data Analytics And Modeling Services Risk Analytics

Market Equations provides Risk Analytics services that spans across the customer acquisition stage to the collections and recovery stage helping organizations leverage data analytics to develop behavioral and application scorecards, segmentation and risk profiling, fraud and loss detection and forecasting and recovery and collection strategies.

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Data Analytics & Modeling Services Demand

Data Analytics & Modeling Services Demand And Supply Chain Analytic Companies globally are increasingly diving deep into their financial metrics covering the entire supply chain cycle resulting in organizations embracing and leveraging predictive analytics to stay ahead of their competition. Wider and more complex geographic coverage, increasing demand for reduced response times and customer service levels, ever changing cost and demand volatility and complex supplier landscape are putting significant pressure on the supply chain network. Costs associated with supply chain complexities such as increase in working capital and reduced cash flows are driving organizations to build smart analytics driven strategies to reduce costs and improve customer service levels through better forecasting and optimizing their inventory management, sourcing and logistics practices across the supply chain network.

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Customer Data Analytics Outsourcing Services

Market Equations India offers impact based Customer Data Analytics and Modeling outsourcing services to organizations globally combining in-depth industry knowledge and advanced analytics expertise to deliver solutions that enable our clients take better and enduring fact based business decisions. Our analysts have a thorough and deep understanding of complex and voluminous customer data and create value by transforming data into actionable insights that help you increase revenues, reduce costs and improve customer satisfaction levels. Organizations that institutionalize extensive Customer Analytics into their decision management and reporting systems stand out and stay ahead of their competition as they have a clear and precise understanding of their customer base and treat data as a business asset that needs to be nurtured and worked on by applying Analytics driven data transformation that deliver actionable insights and impact based results.

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Data Analytics And Modeling Services Insurance

Market Equations offers customized Data Analytics and Modeling Solutions for the Insurance Industry to include Customer Acquisition strategies, Cross -sell strategies, Churn Management strategies and Retention Scorecards and Policy Lapse Renewal strategies helping our customers retain customers, manage risk , minimize cost, increase revenue generation and maximize returns. We manage credit risks by minimizing fraud and bad debts and enhancing collections. We help you identify the most profitable customers' right from the initiation process to payment collection. We offer expertise in risk modeling throughout the acquisition to retention cycle.

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Data Analytics And Modeling Services Telecom

Customer market share (CMS) and revenue market share (RMS), is currently driving the dynamics of the highly competitive telecom industry. With high pressure on profit margins and slower revenue growth, understanding customer behavior helps Telecom companies make offers that are personalized and attractive ensuring customer loyalty and retention. With new and enhances product and service launches, rigorous and continuous data analytics becomes critical to understand tariffs, product and service migrations, customer profitability and loyalty. Market Equations offers customized Data Analytics and Modeling Solutions for the Telecom Industry to include Campaign Analytics and Response modeling, Cross-Sell strategies, optimizing credit lines through pricing strategies, identifying high risk customers though through Fraud risk management techniques and CRM strategies, enabling organizations increase market share and stay ahead of the competition. Our state of the art predictive models are customized and designed to help organizations retain customers, manage risk, minimize cost, increase revenue generation and maximize returns in a highly volatile and competitive Telecom space.

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Data Analytics And Modeling Services :: Retail And FMCG

Market Equations offer customized Data Analytics and Modeling Solutions for the Retail & FMCG Industry to include Customer and Marketing analytics including Customer profitability analysis, product preference and profitability analysis, Bundling, Cross sell and Up Sell analysis, Demand Forecasting, Inventory Management, Customer Segmentation analysis and expertise in Merchandising Analytics which optimizes selection, placement and promotion of merchandise at the store level, helping our customers maximize profitability under anticipated conditions. We employ descriptive analysis techniques including Sales Analysis, Category Trend Analysis, Brand Analysis, Stock out analysis, Promotion and Benchmarking analysis and advance predictive analysis including Lifetime Value Analysis, Churn Analysis, Market Basket Analysis and Response modeling techniques. Our end to end retail Analytics and Modeling solutions help you maximize revenue, target right customers, improve response times and employee productivity and customer service at the store level.

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E Commerce Data Analytics Outsourcing Services

Market Equations India offers customized Data Analytics and Modeling outsourcing services to E-Commerce firms globally combining in-depth industry knowledge and advanced analytics expertise to deliver solutions that enable our clients take better and enduring fact based business decisions. Our analysts have worked with some of the most enduring and respected E-Commerce firms in the world and have a thorough understanding of complex and voluminous e-retail data (customer, transactional, products) that makes Market Equations India a preferred choice for e-commerce firms and retailers globally.

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Market Equations Bengaluru,
Bengaluru-700017, Karnataka, India

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