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Research & Development

TAFE and TMTL have a well-established R&D function operating out of their Sembium (Chennai) and Mandideep (Bhopal) plants, staffed with over 300 specialist engineers. The main thrust of the R&D function is sustainability and economic benefit to society and to launch products that meet evolving customer needs continually, leveraging the most relevant technologies in both products and processes.

TAFE's R&D facility at Chennai is a center of excellence in farm machinery design and development since its inception in 1961. It has also been recognized by DSIR, Ministry of Science and Technology, Government of India, for many years now. It has developed a range of products that have helped TAFE expand in both the domestic and exports markets and empowered it to become one of the top exporters of tractors from India and is the preferred choice of customers in over 82 countries. Through IT-enabled processes, new product launch cycle time has been significantly reduced.

TMTL's R&D center at Bhopal is a well-equipped farm machinery and application engineering center that has successfully brought out a range of cost-effective, robust and user-friendly tractors and equipment over the last fifty years. Developing a range of both air-cooled and water-cooled tractors, the center has a strong focus on cost, customer, and innovation, with an extensive testing and validation facilities.

Capabilities:

Our products are widely recognized for durability, fuel economy, productivity, ergonomics, safety and easy maneuverability. The R&D function has been proactively instrumental in enabling us design and develop technically advanced products and processes to satisfy evolving customer needs and aspirations. The R&D function is equipped with state of the art facilities adhering to our commitment to delivering products that exceed customer expectations.

Some of our capabilities are listed below:
  • Fully Networked CAD/ CAE Environment
  • Virtual Design Development Process
  • Accelerated Testing setup for various aggregates
  • Field Load Data Acquisition System
  • Strain measurement, vibration and noise measurement system
  • Kinematics Analysis

Highlights:

The R&D function at TAFE has specialized facilities like:
  • Computerized, climate controlled state of art vehicle dynamometer test facilities
  • Four square and other durability test facilities
  • 4WD Axle Test setup for testing endurance
  • Torture Track test setup

Distribution Network

TAFE's tractors are delivered to customers in India through a domestic network of over 1000 dealers supported by over 2000 sales outlets. The distribution and sale of its tractors are facilitated by the company's own fully trained sales staff of over 450 people, and close to 3000 dealer sales staff. The tractor group has a continually expanding reach through the setting of a large number of sales outlets and the group aims at reaching a state when any customer in India should be able to reach a sale point within 50 kilometers of his farm. The sales effort is supported by strategically located area offices for every major market which helps coordinate all sales efforts. The sales team also facilitates financing of tractors purchases through networking with banks and other financial institutions.


To ensure product support availability at major markets, customers are serviced through the nationwide network of dealers apart from specialist parts distributors. TAFE has an exclusive service team distributed among its various area offices to provide additional service support to dealers when and where needed.


In the international markets where TAFE directly sells its tractors, distribution is through large distributors who have their own distribution and product support network.


All dealer service personnel, both domestic and international, are trained at TAFE's Product Training Centre near Chennai on usage, servicing and troubleshooting of products through extensive and structured training programs that use a judicious mix of classroom training, on the field and in workshop training as well as through the aid of digital media.

3.7/5★★★★★★★★★★

Reviewed by 555 Users

5 star293

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Response71%

Quality92%

Delivery88%

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M. Manoj Kumar ★★★★★ ★★★★★

28-March-21

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kindly call me 9944140087

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03-February-21

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Tractors And Farm Equipment LimitedChennai H.O. 35, Nungambakkam High Road, pottipati plaza, Chennai-600034, Tamil Nadu, India

Massey Ferguson (Marketing Manager)

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