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Media Planning

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Media Buying

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Execution

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Monitoring

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Events And Activation

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Innovation

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Outdoor Advertising Professionals (I) Pvt. Ltd. - Service Provider of media planning, media buying & execution in Mumbai, Maharashtra.

Nature of Business

Exporter and Service Provider

Legal Status of Firm

Limited Company (Ltd./Pvt.Ltd.)

Annual Turnover

Rs. 100 - 500 Crore

GST Number

27AAACO5220D1ZY

Media Planning
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Media Planning

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When a client hires our media planning services, they know that we will not be providing a mere hoarding list with costs. At OAP a media plan is at the zenith. At the bottom of which lies a complete understanding of advertising and media objectives and thereby setting the outdoor objective. Its the knowledge on who and how will we reach the message, and a clear idea on which geographies, locations and media vehicles would help achieve the desired results. It doesn't end with that. We generate multiple potential plans which are combinations of various scheduling, media assembles and balance of Reach and Frequency.

Our job as a media specialist is to ensure that our client's precious money is not wasted. We achieve that by evaluating the media plan before it gets executed, and also after its up and running. For us nothing is sacrosanct. To set the process it has taken years of effort and massive investments in research and developing and buying tools.

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Media Buying
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Media Buying

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Media buying today has become a part of media planning process. Our buyers are well trained on the facets of media planning to ensure optimal delivery with minimal CPM's. The buying team at OAP has a combined experience of more than 150 years. They employ a combination of Integrative and Positional Bargaining, which brings out the best results, which is a combination of Price, Quality and Sustainability. The core qualities of OAP’s buying team are their honesty, intensity and knowledge. We ensure that no cost is padded up, we buy directly from the media owners through a network of 1200 plus concessionaires. OAP has built a robust database of all possible media options across the country.

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Execution
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Execution

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Our 8 offices along with 14 network offices across the country, will ensure that the timeliness and quality will never be taken for granted. Technical teams of architects, engineers, and also a chain of quality printers, fabricators and installers, ably back the team. Our execution team is an important cog in the wheel. Their zeal and energy helps us in delivering on-time and quality execution, no matter the scale and depth of the campaign.

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Monitoring
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Monitoring

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To overcome the uncertainty, which is a dreaded in this industry, we have a wide on-ground force that conducts regular checks on installations on quality and maintenance. We also commission third party monitoring services across 38 towns in India, for the client to get unbiased and true on ground reports.

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Events And Activation
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Events And Activation

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In Experiential Marketing, agencies cannot just work with a client or on a project; they need to collaborate to bring out the best from all stakeholders. Ours is a deliberate and strategic approach designed to create the very best communications campaigns. Our well-rounded team manages this with in-depth knowledge in conceptualization, design, production and operations. In a short span we have started working with big ticket clients like Audi, Porsche, Benelli, HDFC Diners Card, Future Group, Ola, Foodhall, Direct i, Citrus, Colors Bangla, Birla Cement, Khadims, Seagrams, Anchor Electricals, Bac & many more.

It's not just about our own team but the collaboration with our service providers and associates, that gives our clients the comfort and their prospective customers the delightfully pleasant experience with the brand. This is possible because of the excellent working relationships we have with writers, event managers, video directors, cinematographers, graphic designers and other specialists who are experts in their fields and who has in depth understanding of effective communications strategies, empathy with clients and an ability to create great productions, events and promotional materials.

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Innovation
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Innovation

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In outdoor there is no content attached. You cannot see a program nor read a story or news, therefore the creative and the communication itself has to be strong enough to grab all the necessary attention. Easier said than done; at OAP it took us quite a while to understand and master the art of grabbing attention through emotional charge and distinctiveness, which is possible through 5 separate means, which we call "panchatantra" of outdoor creativity. Our creative team is crazy bunch ideators and illustrators who ensure the campaigns resonate amongst the people.

View Complete Details

Yes, I am interested!

Planning

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When a client hires our media planning services, they know that we will not be providing a mere site list with budgets. At OAP a media plan is at the zenith. At the bottom of which lies a complete understanding of advertising and media objectives and thereby setting the outdoor objective. Its the knowledge on who and how will we reach the message, and a clear idea on which geographies, locations and media vehicles would help achieve the desired results. It doesn't end with that. We generate multiple potential plans which are combinations of various scheduling, media assembles and balance of Reach and Frequency. Our job as a media specialist is to ensure that our client's precious money is not wasted. We achieve that by evaluating the media plan before it gets executed, and also after its up and running. For us nothing is sacrosanct. To set the process it has taken years of effort and massive investments in research and developing and buying tools.

View Complete Details

Yes, I am interested!

Media buying today has become a part of media planning process. Our buyers are well trained on the facets of media planning to ensure optimal delivery with minimal CPM's. The buying team at OAP has a combined experience of more than 150 years. They employ a combination of Integrative and Positional Bargaining, that brings out the best results, which is a combination of Price, Quality and Sustainability. The core qualities of OAP's buying team is their honesty, intensity and knowledge. We ensure that no cost is padded up, that we buy directly from the media owners through a network of 1200 plus concessionaires. OAP has built a robust database of all possible media options across the country.

View Complete Details

Yes, I am interested!

Our network of our 8 offices along with 14 network offices, will ensure the timeliness and quality will never be taken for granted. The team is ably backed by technical teams of architects, engineers, and also a chain of quality printers, fabricators and installers. Our execution team is an important cog in the wheel. Their zeal and energy helps us in delivering on-time and quality execution, no matter the scale and depth of the campaign.

View Complete Details

Yes, I am interested!

Monitoring

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To overcome the uncertainty which is a dreaded in this industry, we have a wide on-ground force that conducts regular checks on installations and quality maintenance. We also use a third party monitoring services across 38 towns in India. Technology is also playing a big part. Apart from digicams, we have introduced Verizy, which is a mobile phone enabled software that sends the pictures taken through its camera and capturing information of location, date and time on its way. The source of this information is not the mobile phone, but of the closest cell-site or mobile tower. Therefore it's the first and currently the only fool-proof monitoring mechanism.

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Creative Designing

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In outdoor there is no content attached. You cannot see a program nor read a story or news, therefore the creative and the communication itself has to be strong enough to grab all the necessary attention. Easier said than done; at OAP it took us quite a while to understand and master the art of grabbing attention through emotional charge and distinctiveness, which is possible through 5 separate means, which we call "panchatantra" of outdoor creativity. Our creative team is a crazy bunch ideators and illustrators who ensure the campaigns resonate amongst the people.

View Complete Details

Yes, I am interested!

Get Price & Details

Get Price & Details

Get Price & Details

Get Price & Details

Get Price & Details

Get Price & Details

Get Price & Details

Get Price & Details

Get Price & Details

Get Price & Details

Get Price & Details

HSN CodeHSN Description

83100090Sign - plates, name - plates, address - plates and similar plates, numbers, letters and other symbols, of base metal, excluding those of heading 9405 - sign - plates, name - plates, address - plates and similar plates, numbers, letters and other symbols, of base metal, excluding those of heading 9405:other

94039000Other furniture and parts thereof -parts

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