Pencap Technologies Private Limited

Website Design is an eminent part in creating a digital presence. Having a skilled team, we at PenCap Technologies transform unique ideas into a visually appealing design & a layout so as to integrate the best user experience.The whole idea is to design a great look and feel. By fusing skills with knowledge and ideas, we stick to delivering a model that envisions a user’s perspective.

The entire transition from paper design to a usable design and an interface needs competence and we, as a team, prepare ourselves to set an example before you, by regularly updating ourselves with the latest trends. Our ultimate goal is to produce a design which exceeds all the conventional standards and satisfies the clients.

We ensure to deliver a seamless user experience, by using the best approaches to attain the desired functions. With the support of our skilled design committee, we make sure that all the components, like graphic design, logo design or web page design, etc., everything is properly taken care of. We also assure about using appropriate color palettes and typography according to the flavor of business.

Designing of Logo is very important. It represents the company and what the company does. The font, shape, color and images are included in logo design services. We are purely creative and go for such custom logo design which helps Company to create a place for them.
Logo design services are indispensable for every company and us as premium Logo Design Company enables perfect design for website marketing.
Logo design firm creates an identity for you. It is describable, memorable, effective even without color, and scalable and we understand the logo characteristics well for effective logo design services. Logo design services are an amalgamation of different techniques including:
Add Contrast: Most overlooked and under-rated technique. Professionals use high contrast lines for the user to distinguish page components and draw attention to high feature-items.
Gradients: A logo has subtle or minor gradients to emphasize content. Designers choose a few gradients only to make logo obvious to users.
Logo Design Company is available with well trained and experienced professionals for professional logo design.
Color: A single color logo is a challenge for a designer. Normal designing doesn’t permit more than four colors for logo design.
Letter Spacing: Letter spacing or kerning defines the logo. The spaces and fonts used between letters make a logo clear and defined.
Case: An uppercase or a lowercase. A Logo is for a prominent place on the website to attract eyes and make an everlasting image in the visitors’ mind.
Anti Aliasing: A complicated process conducted by logo design firm. Custom logo design includes this technology to smooth out edges.
Trim Fat: or another way of trimming extra content on a logo. Logo Design Company trims unnecessary parts of the logo. These are the hardest logo design services and need ultimate perfection.

Graphic design, also known as communication design, is the art and practice of planning and projecting ideas and experiences with visual and textual content. The form it takes can be physical or virtual and can include images, words, or graphics. The experience can take place in an instant or over a long period of time. The work can happen at any scale, from the design of a single postage stamp to a national postal signage system. It can be intended for a small number of people, such as a one-off or limited-edition book or exhibition design, or can be seen by millions, as with the interlinked digital and physical content of an international news organization. It can also be for any purpose, whether commercial, educational, cultural, or political.

Design that’s to be experienced in an instant is the easiest to recognize. Designers arrange type, form, and image on posters, advertisements, packages, and other printed matter, as well as information visualizations and graphics for newspapers and magazines.

This kind of design is often confused with illustration, but while an illustrator creates or draws an image in response to an idea, a designer combines illustrations, photographs, and type in order to communicate an idea. One way to understand this is to consider the difference between a furniture maker and an interior designer. One makes a specific object for a specific purpose, while the other thinks about how all of the objects and surfaces of a room create an environment for the person moving through it. Good illustrators are often capable designers and vice versa, making it harder to distinguish between the two practices.

Motion graphics are equally predetermined and crafted but are meant to be experienced over a fixed time span, like the opening credits of a movie or an online video that explains part of a newspaper article. They usually go beyond the visual, curating and cueing sound to moving vector graphics, photographs, and video. The difference between motion graphics and videography or animation is the same as the difference between two-dimensional graphics and illustration. Motion graphics combine animation, videography, and typography for a communicative purpose, and this combination over time and the space of the screen constitutes the design.

Pencap Technologies is the creative web developed company in Hyderabad. Web development is a broad term for the work involvement of a website development for the internet; web development refers to creating and developing the websites. It includes aspects such as Web Design, Web Publishing, Web Programming and Data Base Management.vices. Logo design services are an amalgamation of different techniques including:
Add Contrast: The basic functionality and navigation of the Website Graphics are involved in web development to format and loading the content to the actual website.
Gradients: Website Design encompasses the different type of skills and disciplines. Web designers use various design programs such as Adobe Photoshop to create the layout and other visual elements of the website for a different type of web design, including web graphic design, authoring, interface design, standard code, proprietary software; user experience design, and search engine optimization, many individuals will work in different aspects of the design process and site development.

If you didn’t blink, you may have noticed that for a few days recently Wikipedia’s entry for Web 2.0 included a subsection describing the visual elements of Web 2.0. Gradients, colorful icons, reflections, drop shadows, and large text all got a mention.

A few days later the “visual elements” addition had been removed after a vote by Wikipedians. The objection, I suppose, is that no set of visual criteria can accurately define something as being characteristic of Web 2.0 – if Web 2.0 can be understood as an approach to generating and distributing content, then it needn’t be tied to a particular visual style.

Nevertheless, it’s true that many Web 2.0 sites do share a distinctive aesthetic. Wikipedia’s editors may not think it’s a worthy part of the Web 2.0 discussion, but I say bring it on! Let’s take a look at the some of the communication issues facing a Web 2.0 site, and see how the “Web 2.0 look” can help to solve them.

Integral to Web 2.0 is harnessing the input of website visitors. Users can generate content for a web service, promote it in a “viral” peer-to-peer fashion, and improve its data quality through their opinions and preferences.

But to convince a visitor to contribute their time – and data – to a web application, you need to get them to trust you first. Most Web 2.0 sites come across as friendly, approachable and small-scale, using subtle design decisions to gain our trust.

Bright, cheerful colors dominate Web 2.0 sites. Green is the unofficial color of web 2.0, but saturated blues, oranges and pinks are also favorites. Bold primary colors suggest a playful, fun attitude and also help to draw attention to important page elements.

Your website redesign project doesn’t start when you sketch out what you want the site to look when your designer starts drawing the first pixel, or when you buy a pre-made website template. Even for small businesses, redesigns should start with a lot of strategic planning.

Without a strategic approach, your redesign might come out late, over-budget, and might be more of an expense than an investment. The following process might sound a bit overwhelming, but you’ll get a lot of advantages in return.

Without a strategic approach, your redesign might come out late, over-budget, and might be more of an expense than an investment. The following process might sound a bit overwhelming, but you’ll get a lot of advantages in return.

Planning a Website Redesign? Evaluate Your Business First

Getting a revamped website doesn’t mean throwing out your old website. It has to start with a review of what your current design is doing for you, what it lacks, and how it fits into your overall business.
Start by doing a quick review of your business as a whole. Consider the following areas:
Branding. How would you define your brand? Who are your target customers? How would they describe your brand?
Sales. Are you consistently reaching your sales targets? If not, what improvements are in the works that can help you meet your goals?
Marketing. Which marketing channels are you currently using? What results are you getting for each marketing channel?
Profits. Given both the income and expenses for your business, how much are the profits? Which products and which marketing channels deliver the highest profits?
Competition. How healthy is your business compared to your competitors?
Other KPIs. Consider the other key performance indicators that you use to measure the success of your business. This could be the number of recurring customers, the average lifetime value of your customers, or the number of new leads you get per month.

Are you planning to start your online career? And looking for a good starting point which can serve you all the needs of learning webpage development. Or maybe you are a web developer already and want to enhance your front-end skills. OR you want to learn specifically HOW TO CONVERT ANY PSD DESIGN INTO HTML AND CSS AND MAKE IT RESPONSIVE as well.

Either way, PSD to HTML conversion is a MUST-HAVE skill for any aspiring or experienced web developer/designer out there.
This PSD to HTML and CSS conversion course will take you from a complete beginner to an Expert level developer who is feeling comfortable converting PSD designs into fully functional and responsive HTML websites. Adding sliders, adding sliding navigation bars and animations.

This course serves you more than just PSD to HTML. This course will give you the ability to understand how HTML works. I made this course to share my knowledge that I received throughout my online career as a web developer. This course will cover a lot of different portions where most of the people stuck and find very difficult to come over that issue.

During the development stage, we'll learn a lot of things when styling our design: floats, positioning, width, custom columns, fluid design, full-width backgrounds AND MUCH MORE !!!

• We will animate things for example
• Animation of sidebar or navigation menu.
• Adding Image Slider right from scratch
• Adding masonry effect using masonry library to arrange all of your posts aligned and responsive.
• We will make our website responsive, mobile and tablet friendly using CSS media queries.
• We will see. What is the basic programming technique that will help you throughout your programming career?

In this course we will be learning how can start writing basic structure of HTML by looking at your PSD design, and then design that HTML code in CSS. I will teach you how to deal with problems and bugs that occurs during conversion in HTML. How to fix positions and arrangements of div.

In the purest sense, a landing page is any web page that a visitor can arrive at or “land” on. However, when discussing landing pages within the realm of marketing and advertising, it’s more common to refer to a landing page as being a standalone web page distinct from your main website that has been designed for a single focused objective.

This means that your landing page should have no global navigation to tie it to your primary website. The main reason for this is to limit the options available to your visitors, helping to guide them toward your intended conversion goal.

Types of Landing Pages

There are 2 basic types of landing page, Click Through and Lead Generation (also referred to as Lead Gen or Lead Capture pages).

Click Through Landing Pages

Click through landing pages (as the name implies) have the goal of persuading the visitor to click through to another page. Typically used in e-commerce funnels, they can be used to describe a product or offer in sufficient detail so as to “warm up” a visitor to the point where they are closer to making a purchasing decision.

All too often, inbound advertising traffic is directed at shopping cart or registration pages. This leads to poor conversions as the ad doesn’t provide sufficient information for someone to make an informed decision.

This is where the click-through page comes in. As a result, the destination page from a click-through the page is typically the shopping cart or registration page – now with a much higher chance of conversion having passed through the details of the landing page.

Lead Generation Landing Pages

Lead generation landing pages are used to capture user data, such as a name and email address. The sole purpose of the page is to collect information that will allow you to market to and connect with the prospect at a subsequent time. As such, a lead capture page will contain a form along with a description of what you’ll get in return for submitting your personal data.
There are many uses for lead gen landing pages, some example uses and the items given to the user are listed below:

• Ebook or whitepaper
• Webinar registration
• Consultation for professional services
• Discount coupon/voucher
• Contest entry
• Free trial
• A physical gift (via direct mail)
• Notification of a future product launch

Flash is a vector animation software, originally designed to create animations for display on web pages. Vector graphics are ideal for the web because they are so lightweight.
Over the releases of new versions of Flash, Macromedia has made Flash more and more controllable via programming, where they have it positioned as a competitor to HTML to build interactive websites and applications such as an e-commerce store. Macromedia argues that Flash is the way to go instead of HTML because of the following reasons:

• Flash movies load faster and save on download time because Flash is vector based whereas HTML is not.
• Flash intelligently ‘caches’ it’s movies so they don’t have to be reloaded.
• Flash gives the user (the person viewing/using the Flash movie) a more responsive ‘rich-client’ like experience.
• 
  

All of these points are true, but they can be true for HTML pages as well (except for the vectors). I will address these points now:

Click Through Landing Pages

Flash pages can be made to load faster, but most of the time, the way they are designed in the real world, they do not. That is not a Flash problem, it is more an issue of the Flash developers going nuts with fancy and heavy Flash movies.

HTML caches pages as well, once images are downloaded they are held in your browser's cache. The cached images are then used instead of downloading them from the server again.

With new technology like ASP.net and Java Server Faces, HTML now can react just like a ‘rich-client’ application. Even without these new tools, properly designed HTML for most dynamic sites can provide a good user experience.