Is your DW architecture stagnating or evolving?
The modern data-centric data integration hub inverts the traditional data warehouse concept. Rather than build data repositories to meet the needs of specific applications, data hubs create the "go-to place" for a broad range of applications, many of which have yet to be created.
Forward-thinking companies are pursuing this concept and benefiting in a number of ways that which include an improvement in data quality; reuse of business rules for data transformation; a reduction in the number of data-oriented interfaces; and agility and governance benefits that go beyond traditional architectures.
The escalating costs of the status quo
A company that plans to maintain the status quo in DW will soon find itself surrounded by data with no good place to put it and a growing list of issues. Business units will establish their own resources, leading to data-governance issues. Current architectures won''t be able to serve next-generation applications or mixed workloads. Total ownership costs will rise.
On the other hand, companies that choose to make a move will gain a significant competitive advantage from the data quality and agility that data integration hubs offer. Research firm Gartner predicts those companies that choose to modernize their strategy will exhibit 20% higher financial performance than their peers.
DW investments deliver results
That kind of difference gets attention, and action. Companies with billions in revenue are implementing new DW and analytics initiatives while those with existing solutions are making plans to move to an integrated hub approach. Getting to a single view of their data - which the hub makes possible - is quickly becoming essential.
Imagine how your company could make better use of the information that surrounds you, developing one, true picture of your customers and their needs. Or if you were able to reduce new application costs and drive down launch times because you could power them with existing data sources instead of developing new ones. Building a DW founded on modern principles is the key to realizing these benefits.