Digital technologies are changing the way customers interact with businesses including in the physical world. Today’s customer is more informed and more demanding than ever. For a single purchase cycle today’s customer likes to consult more than one channel, and that’s not simply enough.Customers want to script their own journey and therefore as businesses the best we can do is to be available for our customers, whenever they want us, wherever they want us and empower them with the information they need, which helps them in their decision making. With customer’s changing buying behaviour, physical stores are expected to be seen more as experience and service centres. Digital technologies like in-store kiosks, digital signage and mobile point of sale etc. are transforming the way customers engage with products and brands within the stores.At Nagarro, we embrace all of these at the core of a successful Omni-channel digital commerce strategy. As a strategic partner to global leaders in retail, wholesale, fashion, consumer packaged goods and manufacturing, we provide both online and in-store digital commerce capabilities and help you make the leap into the digital era.Our digital commerce offerings are built on four pillars of cross channel commerce, self-service & personalization, digital marketing and in-store experience. Nagarro’s service offerings give you end-to-end capabilities for your Omni-channel digital commerce needs, with which you can provide an unparalleled experience to your customers - ‘anytime, anywhere’.
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