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Media Relations Service

Media Relations Service

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Media Relations is the heart of our organization. We call ourselves a boutique because we have a niche positioning in the media giving our clients that edge that separates them from the clutter.
Our existing relationship with journalists at countless media outlets and knowledge of trade journals afford us the in to effectively position and leverage a brand. Yet, we never take anything for granted as change is the only
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Carpe Diem Communiqu Private Limited

Sector 2, Kolkata, West Bengal
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Media Relations is the heart of our organization. We call ourselves a boutique because we have a niche positioning in the media giving our clients that edge that separates them from the clutter.

Our existing relationship with journalists at countless media outlets and knowledge of trade journals afford us the in to effectively position and leverage a brand. Yet, we never take anything for granted as change is the only constant and the world of communication continually expands into new arenas and audiences are savvier than ever. To be a valuable partner to our clients requires a tireless dedication and sustained efforts to seeking new windows of publicity. That is the embedded chip in our spirit.

Carpe Diem aims to provide public relations counsel and strategic communication advices that enable our clients to build strong relationships and to influence attitudes and behaviors in a complex world. We integrate our knowledge of practices of the trade and industries, local market understanding and category movement with breakthrough creativity dedicated to building long-term, rewarding partnerships that add value to our clients and our people.

Carpe Diem is a full-fledged public relations advisory offering the following services:

Strategic Image Management

Message Identification and Planning Campaign Design, Planning & Programming Image Studies & Competitive Analysis

Mediacracy

Extensive media access and control across the country Regular updates on media trends & movements Media relations support and programme implementation

Media Monitoring and Coverage Analysis

Track of all major national & regional publications Key Electronic channels Monthly and Quarterly Coverage Analysis Campaign Review
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Media Relations Service

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About the Company

Year of Establishment2008
Legal Status of FirmPrivate Limited Company
Nature of BusinessService Provider
Number of EmployeesUpto 10 People
Annual TurnoverUpto Rs. 50 Lakh
IndiaMART Member SinceDec 2010
GST19AAFCC7324P2Z3

Remember The Truman Show! Jim Carey as Truman Burbank gives us goosebumps. Its scary isnt it being watched every minute of our life. The same is happening to the brands—day-in, day-out, everyday for as long as they are in the marketing mix.


To break free you need new thoughts, new ideas. Forging new thoughts asks you to be radical, maverick, often absurd and always independent. And it is here that Carpe Diem steps in forging new thoughts together. We listen, question and evaluate with an open mind unrestrained by conventional wisdom and hence we dare. What good is an idea if at first it’s not thrown away as being absurd? For at the centre of all invention is absurdity.

We are here to redefine public relations as the lead discipline in the communications mix, as only public relations has the immediacy and transparency to build credibility and trust.

We have entered the era of mass personalization. People expect far greater participation from their favorite brands be it a product, corporate or institution. In this global atmosphere people know when they want news and how they want it. They in fact cherry-pick what to believe and what not. We understand that the traditional model of communication where 90 per cent of the budget is through advertising does not work now. Hence our effort is to drive towards a more living and believable atmosphere where brands breathe a social life. Hence Public Relations.

Carpe Diem is a result driven boutique agency offering expertise in Public Relations through its various facets and manifestations. We specialize in strategic creative solutions inspiring and engaging the target group to ensure that the message comes across clear and is trained to deliver business objectives and goals.

Carpe Diem believes in personalized services and flexible approach tailoring the best PR campaigns for the clients. Our clients range from indigenous firms, start-ups to multinationals, NGOs, services and institutions. We know and understand cultural differences, working climates and people - this is our business!

No matter what the size of your business is, we design personalized PR solutions suitable for the client. Our solutions can be one-offs, a blitzkrieg boost or an annual PR understanding depending on the need. Handling crisis and developing CSR are the other key areas where we work.

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Seller Contact Details

Arindam Basu

P-923, Ground Floor, Lake Town
Sector 2
Kolkata - 700089, West Bengal, India

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