This century has seen a drastic change in the way a product gets promoted among public. Due to the technological revolution, digital devices had become a part of modern lifestyle. The Internet has become a part of life for most of the public when it comes to shopping or searching for information on products or services. Internet marketing offers cost effective ways for small businesses to enhance their product or service distribution and even create their brand - something that would cost millions through conventional means. Today, the Internet has become the most powerful selling and marketing tool available. Web now a days have become a platform for promotion than all print / visual Medias. This shows the importance of marketing your product/service on the web platform.