Portland Pozzolana Cement

UltraTech's success is attributed to its diverse product offerings. Different products are handled by different product groups, which are also known as profiles. Product groups decentralise control and encourage innovation. They also ensure better customer segmentation, which in turn leads to better customization of product offerings and guarantees cent percent customer satisfaction. UltraTech Cement, Birla White, UltraTech Concrete, UltraTech Building Products and UltraTech Solutions are the different profiles of UltraTech, each catering to varied needs. This versatility has been a key competitive advantage for UltraTech over the years.

UltraTech Cement is part of the US $40 billion Aditya Birla Group. The company has an installed capacity of 57 Million Tonnes Per Annum (MTPA).

UltraTech Cement provides a range of products that cater to all the needs from laying the foundation to delivering the final touches. The range includes Ordinary Portland Cement, Portland Blast Furnace Slag Cement, Portland Pozzalana Cement, White Cement, Ready Mix Concrete, building products and a host of other building solutions. White cement is manufactured under the brand name of ‘Birla White' , ready mix concretes under the name of ‘UltraTech Concrete’ and new age building products under the name of ‘UltraTech Building Products Division’. The retail outlets of UltraTech operate under the name of ‘UltraTech Building Solutions’.

UltraTech’s subsidiaries are Dakshin Cements Limited, Harish Cement Limited, Gotan Limestone Khauj Udyog Private Limited, Bhagwati Limestone Company Private Limited, UltraTech Cement Lanka (Pvt.) (Ltd.), UltraTech Cement Middle East Investments Limited, PT UltraTech Mining Indonesia and PT UltraTech Investments Indonesia.

UltraTech’s parent company, the Aditya Birla Group, is in the league of Fortune 500 companies. It employs a diverse workforce comprising of 1,36,000 employees, belonging to 42 different nationalities across 36 countries. A recent survey conducted by Aon-Hewitt ranked the Aditya Birla Group as one among the ‘Best Employers’ in India. Another survey conducted by Aon-Hewitt, Fortune magazine and RBL ranked the group as No. 4 in the world and No.1 in Asia Pacific among the ‘Top Companies for Leaders’ (2011).