Ymrb Insights Pvt Ltd
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Legal Status of Firm
Limited Company (Ltd./Pvt.Ltd.)
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Annual Turnover
Rs. 2 - 5 Crore
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Indiamart Member Since
May 2010
Retail/Shopper's Insights Solutions
YMRB Insights offers full service research solutions for retail markets within India and abroad. This includes companies that produce raw retail products & all intermediaries involved in the distribution channel.
- Retail customer profiling research
- Retail catchment area analysis
- Product placement & Brand visibility analysis
- Mystery shopping
- Retail employee –satisfaction survey
- Effectiveness of in-store signage and media
- Retail traffic management/ Footfall count
Product Description
- Retail customer profiling research
- Retail catchment area analysis
- Product placement & Brand visibility analysis
- Mystery shopping
- Retail employee –satisfaction survey
- Effectiveness of in-store signage and media
- Retail traffic management/ Footfall count
- POP/POS stimulus deployment and monitoring
- City/Zone-wise mapping & listing of retail outlets
YMRB Insights also offers shoppers’ behavior research within India and abroad. This study will provide “shopper insights”, focused upon the in-store behavior of the shoppers. In particular, it is an in-depth study of the influences and factors within the retail environment that shape consumer perceptions and buying behaviors.
- In-store cameras and/or mobile cameras aided observation research
- Ethnography
- Shop-along
- Shopper’s influencers analysis
- Shopper segmentation
- Entry/Exit interviews
- Eye tracking survey
Product Image
About the Company
YMRB Insights Pvt.Ltd. offers a range of widespread market research services catering to clients that want to get a deep understanding of both urban and rural India life.
YMRB Insights Pvt.Ltd. has gathered a wide scale of experience in handling different kinds of studies including quantitative and qualitative studies like CLT, FGD, Customer satisfaction study, Product placement and other variety of commercial studies, monitoring, evaluation, demographic surveys, need assessment studies, census and habitation surveys and capacity building of different stakeholder groups. Further to this, our experience include the successful use of variety of techniques such as demographic and quantitative questionnaire survey, qualitative studies through ethnographic techniques, focus group discussions, in depth interviews, participant and non-participant observation, employee satisfaction etc.
Seller Contact Details
Sr Towar Fg 004
Sector 31
New Delhi - 110017, India
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