A market map defines the distribution and value chain between supplier and final market segment, accounting for the various buying mechanisms and influencers found in a market. Market segmentation identifies those groups of customers whose similar requirements can be satisfied by a distinct marketing mix.
D'Essence Consulting is a Premier Management Consulting, Business Advisory & Talent Management firm.D'Essence was founded in 1999 by Ms. Chandni Sahgal who has over twenty years of professional experience across different industries and functions.
Over the period, we have developed a wide range of Clients spanning several industries. The clientele is not restricted only to industries but also Government institutions and industry associations. We have been involved in various start-ups which are successful in respective fields.