Go Airlines (India) Ltd. is the aviation foray of the Wadia Group. It operates its services under the brand GoAir. In November 2005, GoAir launched its operations as a low-fare carrier with the objective of commoditizing air travel and offering airline seats at a marginal premium to train fares across India. The airline currently operates over 140 daily flights and approximately 975 weekly flights across 22 destinations.
The GoAir route network spans prominent business metros as well as key leisure destinations across the Indian subcontinent. GoAir currently services the airports at Ahmedabad, Bagdogra, Bengaluru, Bhubaneswar, Chandigarh, Chennai, Delhi, Goa, Guwahati, Jaipur, Jammu, Kochi, Kolkata, Leh, Lucknow, Mumbai, Nagpur, Patna, Port Blair, Pune, Ranchi, and Srinagar. Through this route network GoAir ensures a smart value-for-money option for both business and leisure travellers, without compromising on either safety or service factors.
GoAir's distribution network has been well-researched and after thorough evaluation of the available mediums, the airline has introduced a gamut of options designed to make tickets very accessible to the end passenger. GoAir has convenient online booking options on its website where in the passenger or his associate can book GoAir tickets 24x7, 365 days a year from the comfort of his home. For passengers who do not have a credit or a debit card or access to a web networked computer, tickets can be booked from other distribution mediums including GoTravel Agents or via GoCallCentres. Tickets are also available at the GoAir airport counters.
Go Air is positioned as 'the Smart People's Airline'. Its captivating theme, 'Fly Smart' is aimed at offering passengers a consistent, quality-assured, and time-efficient service through 'pocket-friendly' fares. The airline uses the state-of-the-art Airbus A320 aircraft fleet.
Go Air is based on the 'punctuality, affordability, and convenience' business model. The airline has also partnered with Radixx International, a leading technology provider of automated aviation and travel-related software solutions, for the use of its Air Enterprise. The adoption of such technology solutions enable GoAir to achieve superior process efficiency, thereby helping transfer a greater portion of time savings to its passengers.
In April 2014, GoAir has achieved 76% load factor which was the second highest in the industry through a balanced mix of good on-time performance and consistent quality of customer service coupled with smart fares. As part of its aggressive future outlook, GoAir has inducted additional aircrafts which has taken its fleet size to 19 aircrafts by May 2014 and will induct new routes while efficiently servicing existing ones.
The Wadia Group has been in the forefront of corporate India for over 250 years. Today, the Group is broadly diversified in several growth industries covering aviation, textiles, chemicals, petrochemicals, plantations, foods, electronics, light engineering, health, laminates, real estate, and consultancy. The Group Company has consistently emerged as market leaders in every field they have entered. Over the years, the Wadia Group has developed an enviable record of successfully managing diverse technologies. The Wadia Group has earned a reputation as a household brand through its businesses like Britannia and Bombay Dyeing.
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