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Commerce Book Publishing Service

If you are looking for self publish books then Graphit India will definitely serve your purpose as we are well established book publishers in India.

Advertising Management
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Advertising Management

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Marketing Communication ah Overview, Principles and Concept of Advertising, Advertising and Integrated Marketing Communication, Consumer Buyiing Behaviou, Models of Advertising, Communication and Branding, Marketing Communication Research, Types of Advertising, Ethics in Advertising, Global Market Advertising, Media Planning, Measuring Advertising Budget, Case Studies, References.

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International Business Book Service
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Introduction To International Business, International Business Theories -introspection The Directions Of Indian Foreign Trade, World Trade Organisation And Its Implications, Essentials Of Global Trade, Preshipment And Post Shipment Finance, Letter Of Credit A Tool For International, Business, Global Agreements And Its Framework. Recent Exim Policy, Exchange Rate Mechanism, Index. Section V : Environment And Management Environmental Warning For India : Realities And Responsibilities.

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Business Research Book Service
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Section A: Introduction, Research Design, Sampling Design, Measurement & Scaling Techniques, Methods of Data Collection. Section B: Collection & Processing data, Analysis of Data, Testing of Hypothesis, Interpretation of Data, Research in Management.

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Financial Management Book Service
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Introduction, Sources of Financing, Capital Structure, Capitalization, Dividend policies, Working Capital, Capital Budgeting, Financial Institutions, Industry, Corporate Structuring.

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Principles Business Management Book Service
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Nature and Scope of Business, Forms of Business Units, Management and Its Process, Management of Change and Conflict, Planning, Decision Making, Recruitment and Selection, Organising, Departmentation and Delegation, Direction, Communication, Co-ordination, Leadership, Morale, Control.

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Human Resource Management
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Human Resource Management, Recruitment And Solection, PlacementAnd Induction, Job Evaluation And Performance Appraisal, Promotion, Demotion And Transfer, Lay-off,
Absenteeism And Labour Turnover, Training And Development, Job Enrichment, Quality Circle, Human Resource Accounting, Employee Remuneration, Morale, Human Resource Development, Motivation, Human Resource, Records, Research and Issues, Employee Welfare and Social Security. ISBN: 978-93-81432-01-3.

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Journey Towards Success
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Journey Towards Success

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Part-I Group Discussion: Group Discussion, Features of Group Discussion, Nature & Scope, What is tested in Group Discussion, What are disirable attitudes in GD, How is the performance judged, How to start participating, What are to be avoided, What is secret of sures success in GD, Type of GD, How can a topic be analyzed, How to excel in group, Reasons for Selection, Reasons for Rejection, DOs in GD, DONTs in GD, Some tips for non speakers in GD, GD Topics, Suggested answeres in some typical topics. Part-II Personal Intervies: What is basically an intervies, Why intervies is important, Type in interview, Recruitment for personal interview, Recruitment for job seekers, 7 steps to a job
winning interview, Tips for MBA entrants and job seekers, Point to remember during interview, Most common mistake, dealing with treaky questions in an interview, Frequently askedquestions at the interview.

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Managerial Economics
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Managerial Economics

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Nature and Fundamental Concepts of Managerial Economics Elasticity of Demand, Production abd Cost Analysis Production Function, Objectives and Equilibrium of the Firm Market Structure, Pricing in Practice, Market Failure, National Income Accounting, Macro Economic Policy, Monetary Policy, Business Cycle / Trade Cycle, External Sector Dynamics Balance of Payments, Economic Environment of Business.

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Business Environment Book Service
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