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Southern Fried Chicken Company

The Southern Franchise Company LLC SFC Group laid the foundation of an ambitious and versatile company 'Southern Fried Chicken' at Abu Dhabi, in the year 1989. Today the SFC Group is a leading progressive hospitality conglomerate and an accredited organization within the Middle East and Sub-Continent, continually evolving in a wide spectrum of activities such as Fine Dining Restaurants, Quick Service Restaurants, Luxury Hotels and Contract Catering Services.


Basic Information

Nature of BusinessService Provider
Company CEOMurli Dharan
Year of Establishment1989

Our Ethics

This Code of Business Conduct and Ethics contains general guidelines for conducting the business of Southern Franchise Company LLC (the “Company), consistent with the highest standards of business ethics and is intended to qualify as a “Code of Ethics”.The Company is dedicated to maintain the highest integrity and standards of ethics. We will treat our employees, suppliers, shareholders and the community with honesty, dignity, fairness and respect.

ISO Certification

SFCS is an ISO 9001:2008 and ISO 22000 certified company.

Our Vision

To attain and maintain a premium position in the hospitality industry by surpassing the expectations of our guests and by delivering superior value to our associates.

Our Mission

Through our continuing dedication to excellence in service we are committed to achieve guest satisfaction, ensuring at the same time growth, development and welfare of our staff. In our quest to make our presence felt in all segments of the hospitality industry, we will maintain the tempo of rapid growth of our organization without compromising on our benchmarks.

Chairman's Message

Thank you for visiting the SFC Group’s website.

Delighting our guests with a World Class Hospitality Experience has always been my passion and persuit.

I make this happen by being personally involved in every minute detail, from concept to delivery in each of our outlets, and ensuring that SFC meets the global quality standards. At SFC, we provide our guest with a unique and unforgettable experience that they would truly cherish.

Each and every associate in our Team is trained to treat you in the same way as if you were a guest in my own home.

While my relentless desire for operational excellence will continue, I request you to feel free to mail me at chairman@sfcgroup.com, if we have fallen short of meeting your expectations.

Warm personal regards,


Our Services

SFC group has specialized operations in diverse sectors of hospitality. The group’s operations revolve around its core business area of providing quality and friendly services at affordable prices to various market segments.

Social Responsibilities

Since its foundation, SFC Group has continuously strived to help the needy and serve the society, in various ways. The company is involved in many social, charitable and humanitarian activities in U.A.E as well as in India. The group relentlessly tries to improve the social and economic welfare of the expatriate community in U.A.E.

Listed below are some of the social, educational & charitable endeavours of which Mr.K. Muraleedharan is a significant contributor:

Chairman – Muralya Foundation

Chairman – Care and Share International Foundation, Kochi

Founder Chairman – Vidya International Charitable Trust

Chief Patron – Gandhi Bhavan Charitable Trust

Chief Patron – Ashraya Charitable Society

Chief Patron – Snehatheeram Charitable Institution

Chief Patron – Sree Narayana Vanitha Samithy.

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