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Techview Web Solutions

Kothrud, Pune, Maharashtra
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Internet Promotions

Providing you the best range of Internet Promotions, Social Media Optimization, Result Oriented Search Engine Optimization, Online Banner Ads/Media Campaigns, Domain Name Registrations and Google Adwords & Pay-Per-Click with effective & timely delivery.

Internet Promotions

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Internet Promotions is the marketing of products or services over the Internet, also referred to as web marketing, online marketing, Internet advertising, or e Marketing. The Internet has brought many unique benefits to marketing, like lower cost for the distribution of information and media to a global audience. The interactive nature of Internet marketing, both in terms of providing instant response and eliciting responses, is a unique quality of the medium..

Benefits are:


Global Reach
Lower cost

Transparency
Accuracy

Geo Targeting
Measurability

Better RoI
Interactive


Internet marketing also includes management of digital customer data and elec-tronic customer relationship management systems. Internet marketing ties together creative and technical aspects of the Internet, in-cluding design, development, advertising, and sales. Internet marketing does not simply entail building or promoting a website, nor does it mean placing a banner ad on another website. Effective Internet marketing requires a comprehensive strategy that synergizes a given company's business model and sales goals with its website function and appearance, focusing on its target market through proper choice of advertising type, media, and design.

Internet marketing also refers to the placement of media along different stages of the customer engagement cycle through Search Engine Marketing (SEM), Search Engine Optimization (SEO), banner ads on specific websites, e-mail marketing, and Social Media Optimization (SMO), etc.

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Social Media Optimization (SMO) looks at the social aspects of your website helping you to interact better with your visitors and potential customers..

The Internet is continually changing and new technologies appear all the time. This new wave includes Social Networking websites (Facebook, MySpace), social video and picture sharing (YouTube, Flickr) and also community-based websites (Digg, Friends Re-united). SMO is about the strategies to set up Social Media components on your website and adding to your online marketing campaign. The whole point is to make your site more accessible to your visitors by allowing them to interact with your content via social network which in turn brings more traffic to your website.

Our experienced professionals can create a customized marketing plan to provide your corporate site with a powerful Internet presence that meets your needs. We focus on making search engine friendly website that perform well in search engines and excel in usability, which leads to increased orders and revenue for our clients. We make sure your website can be found on the Internet easily. We offer Social media optimization plans that include the following: Search Engine Optimization, Press Release writing & distribution services, article Posting, discussion on blog and forums, tagging, social bookmarking, classified Ad campaigns and RSS Feeds.

 

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Search engines give internet users the ability to browse goods and services over a new geographical arena, encompassing all the providers of a service or product. Statistics show that most internet users will only pay attention to the first page of search engine listings. First page prominence is therefore a top priority for any business wanting to expand into the market place of the internet. Also Search Engines deliver highest volume of traffic at a cost lower than any other form of online advertising. Numerous studies conducted worldwide have proved that 90 % of Internet users find out about new sites through search engines..

Techview offers results-oriented Search Engine Optimization (SEO) services, giving your business better visibility online. we help you get high ranking on major search engines by utilizing our organic and cost-effective and sustainable method of driving traffic to your site is via search engines, indexes, link collections and other sites that will link to your site. We know search engines behaviour and offer an on-going, monthly optimization solution that brings results and guarantees increased traffic to your website.

Our search engine optimization services includes:

  • Initial Consultation, Site Overview and Recommendations
  • Page Design and Content Review
  • Analysis of competitors
  • HTML source code optimization
  • Keywords Analysis
  • Link Popularity Campaign
  • Press Release Submission
  • Search engine and directory submission
  • Sitemap and Navigations
  • Dealing with Search Engine advance nature/ changes
  • Traffic analysis and site diagnostics as applicable
  • SEM/ PPC Bid Management

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This form of online advertising entails embedding an advertisement into a web page. It is intended to attract traffic to a website by linking to the website of the advertiser. Banner ads are displayed normally on websites, portals having good traffic and have suitable types of audiences for the advertiser. Banner ad will do one of two things. Ideally, a visitor to the publisher site, the Web site that posts the banner ad, will click on the banner ad and go to the advertiser's Web site. The banner ad is a real success if the visitor not only comes to the site but also buys something or registers for some service. Failing a click-through, advertisers wish that a publisher site visitor will see the banner ad and will somehow register it in their heads, thats Branding..

Banner ads nowadays support a variety of innovations, providing a better user experience compared to offline tools of advertising. Biggest benefit is inter-activeness. Interested users can be served with the appropriate information within clicks, user information can be gathered; also users can be guided swiftly towards a successful conversions. Techview works with variety of publishers domestic, regional as well as global. These publishers cater to varied verticals, geographies they cater, languages they publish into. Every campaign is unique and can have surprises in store for you. Proper preparation is the key. At Techview every campaign is handled as a new activity, learnings are taken from previous campaigns which can help achieve a better RoI compared to earlier campaigns.

Process we follow is:

  • Understand The Product/Service which needs to be promoted.
  • Understand the Objective behind the campaign
  • Figure out the TG
  • Figure out the media fits
  • Work out media plan
  • Design Strategies
  • Go live
  • Mid-way tweaks
  • Regular health check
  • Analyze the campaign

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Domain Name Registrations
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Google Adwords & Pay-Per-Click
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