Udyogini

The Skill and Enterprise Training (SET) helps to build Knowledge, attitude, aptitude and skills  of the participants around business idea generation, feasibility, planning, business costing, pricing and assessing of BEP, market negotiation (working with market).

Udyogini provides business counseling services to its internal and external stakeholders to identify, promote, upscale and monitor the enterprises.

1. Business counseling in our project areas is provided as part of the project interventions and comprises of critical enterprise stage analysis, barriers, gaps and opportunities which helps in diagnosing and achieving the break even point and to grow, scale up and diversify the enterprises. The Women Enterprise Groups (WEG), producer institutions provide a platform for business counseling through field based trainings, also called as Grassroot Management Trainings (GMT). The training need analysis (TNA) is done to analyse the knowledge, attitude, aptitude and skill needs of the producers, BDSPs, entrepreneurs and producer institutions. Findings of TNA are used for designing and implementing appropriate GMT modules.

2. Business counseling is also provided by Udyogini to agencies who wish to receive its services for business idea generation, understanding the demand for enterprise feasibility of value chains and micro enterprises, analysis of business plans of enterprises, market analysis for specific commodities. e.g. in NTFP, Agriculture products, livestock poultry, sanitary napkins etc.

Udyogini provides market linkage support for understanding the 4Ps (product, place, price, promotion) of the market to both internal and external stakeholders. 

At grassroot level the market linkage is managed efficiently through collectivization of products through Women Enterprise Groups, Village Level Service Centers (VLSCs) and producer institutions. The support also identifies the sourcing of critical inputs thereby bypassing of unnecessary players in the Value Chain.

For external stakeholders the staff and community members have been supported to undertake context specific analysis of the market linkages and identify the interventions.